ICICI Prudential FMCG Fund - Direct Plan - Growth

Regular

Regular and Direct options of the funds are exactly same except commission to your mutual fund broker/distributor. As an investor you do not need to pay any additional fees to purchase any of these options. However both have different expense ratios. Regular funds have higher expense ratio and direct funds have lower expense ratio. This difference is because of commission paid to broker/distributor. Lower expense ratio leads to higher returns for investors.
Direct

Regular and Direct options of the funds are exactly same except commission to your mutual fund broker/distributor. As an investor you do not need to pay any additional fees to purchase any of these options. However both have different expense ratios. Regular funds have higher expense ratio and direct funds have lower expense ratio. This difference is because of commission paid to broker/distributor. Lower expense ratio leads to higher returns for investors.

Category : Sectoral/Thematic

Fund House : ICICI Prudential Mutual Fund

NAV

This number shows latest NAV (Net Asset Value) and change in the NAV from previous day. NAV is nothing but the unit price for the fund. You will be allocated number of units based on this price. NAV is declared once each day generally at the end of the day. Once you invest in mutual funds, your money is further invested in stocks and bonds by mutual fund managers. Mutual Fund NAV is the per unit latest value of all such stocks/bonds held in the portfolio

: ₹ 519.72 -0.88%
(as on 13th October, 2025)

Crisil Rating

Not Rated

Rank not available for the fund

Fund Size

: ₹ 1955.62 Cr

(0.45% of Investment in Category)

Expense Ratio

: 1.26%

(0.91% Category average)

Risk-O-Meter

Very High Risk

Sectoral/Thematic :Sectoral/Thematic : The fund has 97.46% investment in domestic equities of which 73.84% is in Large Cap stocks, 6.58% is in Mid Cap stocks, 4.09% in Small Cap stocks.The fund has 0.1% investment in Debt, of which 0.1% in Government securities.

Suitable For : Investors who have advanced knowledge of macro trends and prefer to take selective bets for higher returns compared to other Equity funds. At the same time, these investors should also be ready for possibility of moderate to high losses in their investments even though overall market is performing better.

1M
3M
6M
1Y
2Y
5Y
ALL

This Scheme

VS

Benchmark
Nifty FMCG TRI

-3.68%

-2.38%

-1.17%

-10.42%

3.84%

14.91%

0%
NA
0.32%

1.55%

14.88%

-0.07%

19.88%

23.49%

14.04%

NA
Gold

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Returns Calculator
SIP Calculator
VIP (Value Avg)

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Returns (NAV as on 10th October, 2025)

Period Invested for	₹10000 Invested on	Latest Value	Absolute Returns	Annualised Returns	Category Avg	Rank within Category
1 Week	06-Oct-25	9988.00	-0.12%	-	0.38%	175/224
1 Month	12-Sep-25	9707.30	-2.93%	-	0.32%	221/222
3 Month	11-Jul-25	9757.00	-2.43%	-	1.55%	205/215
6 Month	11-Apr-25	10163.60	1.64%	-	14.88%	211/212
YTD	01-Jan-25	10006.70	0.07%	-	3.77%	134/201
1 Year	11-Oct-24	9168.70	-8.31%	-8.34%	-0.07%	166/182
2 Year	13-Oct-23	10758.80	7.59%	3.74%	19.88%	140/141
3 Year	13-Oct-22	13064.60	30.65%	9.34%	21.49%	114/115
5 Year	13-Oct-20	21213.40	112.13%	16.25%	23.49%	80/91
10 Year	13-Oct-15	31843.90	218.44%	12.28%	15.15%	58/65
Since Inception	01-Jan-13	49014.70	390.15%	13.24%	14.04%	140/217

Returns Calculator Detailed Returns Analysis

SIP Returns (NAV as on 10th October, 2025)

Period Invested for	₹1000 SIP Started on	Investments	Latest Value	Absolute Returns	Annualised Returns
1 Year	11-Oct-24	12000	12013.72	0.11 %	0.21 %
2 Year	13-Oct-23	24000	24269.68	1.12 %	1.09 %
3 Year	13-Oct-22	36000	38642.8	7.34 %	4.67 %
5 Year	13-Oct-20	60000	77327.13	28.88 %	10.11 %
10 Year	13-Oct-15	120000	226771.36	88.98 %	12.24 %

SIP Calculator Detailed Returns Analysis

Tax Treatment

If sold after 1 year from purchase date, long term capital gain tax will be applicable. Current tax rate is 12.5%, if your total long term capital gain exceeds 1.25 lakh. Any cess/surcharge is not included. If sold before 1 year from purchase date, short term capital gain tax will be applicable. Current tax rate is 20%. Any cess/surcharge is not included in the 20%.

Portfolio (Updated on 30th Sep,2025)

Equity Holding : 97.46% | F&O Holdings : 0.00%| Foreign Equity Holdings : 0.44%| Total : 97.90%

No of Stocks : 25 (Category Avg - 44.38) | Large Cap Investments : 73.84%| Mid Cap Investments : 6.58% | Small Cap Investments : 4.09% | Other : 13.38%

Top 10 Stocks in Portfolio

How to read this table?

Stock Invested in	Sector	Value(Mn)	% of Total Holdings	1M Change	1Y Highest Holding	1Y Lowest Holding	Quantity	1M Change in Qty
# ITC Limited	Diversified fmcg	6063	31.00%	0.00%	31.43% (Oct 2024)	25.86% (Apr 2025)	1.51 Cr	0.00
# Hindustan Unilever Ltd.	Diversified fmcg	3820.5	19.54%	0.00%	19.5% (Aug 2025)	17.02% (Apr 2025)	15.19 L	0.00
# Nestle India Ltd.	Packaged foods	1922.2	9.83%	0.00%	9.93% (Jun 2025)	7.66% (Apr 2025)	16.67 L	-0.34 L
# Britannia Industries Ltd.	Packaged foods	962.5	4.92%	0.00%	5.74% (Jun 2025)	2.89% (Sep 2024)	1.61 L	-0.30 L
# Dabur India Ltd.	Personal care	786.9	4.02%	0.00%	4.68% (Jul 2025)	3.83% (Mar 2025)	16.02 L	-1.70 L
# Tata Consumer Products Ltd.	Tea & coffee	710.2	3.63%	0.00%	5.01% (Feb 2025)	3.68% (May 2025)	6.29 L	-2.09 L
# Colgate - Palmolive (India) Limited	Personal care	692.1	3.54%	0.00%	3.5% (Aug 2025)	0% (Sep 2024)	3.11 L	0.00
# United Breweries Ltd.	Breweries & distilleries	554.1	2.83%	0.00%	3.55% (Mar 2025)	2.49% (Oct 2024)	3.08 L	7.50 k
# Godrej Consumer Products Ltd	Personal care	530.6	2.71%	0.00%	5.62% (Mar 2025)	3.3% (Aug 2025)	4.55 L	-0.95 L
# Amrutanjan Health Care Ltd.	Pharmaceuticals	509.3	2.60%	0.00%	3.06% (Sep 2024)	2.35% (Jul 2025)	7.14 L	0.00

- indicates change in weight in the portfolio. # indicates a new entry.

Detailed Portfolio Analysis

No of Debt Holding 1 (Category Avg - 0.92) | Modified Duration 0.00 Years (Category Avg - 0.00)| Yield to Maturity - -- (Category Avg - 0.00%)

Type of Holdings

Security Type	% Weight	Category Average
GOI	0.00%	0.02%
T-Bills	0.10%	0.40%

Investment / Portfolio Grades

Security Type	% Weight	Category Average
Government Backed	0.10%	0.42%
Low Risk	0.00%	0.00%
Moderate Risk	0.00%	0.00%
High Risk	0.00%	0.00%
Very High Risk	0.00%	0.00%
Others	0.00%	0.00%

Detailed Portfolio Analysis

Name	Type of Instrument	Weight (%)
Net Receivables	Net Receivables	1.04%
Margin	Margin	0.65%
TREPS	TREPS	0.30%

Detailed Portfolio Analysis

Risk Ratios

Ratios calculated on daily returns for last 3 years (Updated as on 30th September, 2025)

Standard Deviation
Standard Deviation value gives an idea about how volatile fund returns has been in the past 3 years. Lower value indicates more predictable performance. So if you are comparing 2 funds (lets say Fund A and Fund B) in the same category. If Fund A and Fund B has given 9% returns in last 3 years, but Fund A standard deviation value is lower than Fund B. So you can say that there is a higher chance that Fund A will continue giving similar returns in future also whereas Fund B returns may vary.

Low volatility

9.92vs12.57

Category Avg
Beta
Beta value gives idea about how volatile fund performance has been compared to similar funds in the market. Lower beta implies the fund gives more predictable performance compared to similar funds in the market. So if you are comparing 2 funds (lets say Fund A and Fund B) in the same category. If Fund A and Fund B has given 9% returns in last 3 years, but Fund A beta value is lower than Fund B. So you can say that there is a higher chance that Fund A will continue giving similar returns in future also whereas Fund B returns may vary.

Low volatility

0.81vs0.86

Category Avg
Sharpe Ratio
Sharpe ratio indicates how much risk was taken to generate the returns. Higher the value means, fund has been able to give better returns for the amount of risk taken. It is calculated by subtracting the risk-free return, defined as an Indian Government Bond, from the fund's returns, and then dividing by the standard deviation of returns. For example, if fund A and fund B both have 3-year returns of 15%, and fund A has a Sharpe ratio of 1.40 and fund B has a Sharpe ratio of 1.25, you can chooses fund A, as it has given higher risk-adjusted return.

Poor risk adjusted returns

0.23vs1.01

Category Avg
Treynor's Ratio
Treynor's ratio indicates how much excess return was generated for each unit of risk taken. Higher the value means, fund has been able to give better returns for the amount of risk taken. It is calculated by subtracting the risk-free return, defined as an Indian Government Bond, from the fund's returns, and then dividing by the beta of returns. For example, if fund A and fund B both have 3-year returns of 15%, and fund A has a Treynor's ratio of 1.40 and fund B has a Treynor's ratio of 1.25, then you can chooses fund A, as it has given higher risk-adjusted return.

Poor risk adjusted returns

0.03vs0.18

Category Avg
Jensen's Alpha
Alpha indicates how fund generated additional returns compared to a benchmark. Let's say if a fund A benchmarks its returns with Nifty50 returns then alpha equal to 1.0 indicates the fund has beaten the nifty returns by 1%, so the higher the alpha, the better.

Poor risk adjusted returns

-0.7vs3.66

Category Avg

Alternative Funds (Category Peers)

Scheme Name	Crisil Rank	Asset Size (Cr)	1M	3M	6M	1Y	3Y
Nippon India Taiwan Equity Fund - Direct Plan - Growth	NA	406.67	-0.23	22.00	82.69	41.64	42.01
Aditya Birla Sun Life International Equity Fund - Direct Plan - Growth	NA	249.75	-0.61	8.35	26.62	25.39	20.39
Nippon India Japan Equity Fund - Direct Plan - Growth	NA	283.56	-0.97	10.67	20.99	16.30	20.81
Franklin Asian Equity Fund - Direct - Growth	NA	259.99	3.38	11.92	28.25	15.95	17.32
SBI Banking & Financial Services Fund - Direct Plan - Growth	NA	8693.07	2.50	1.35	15.61	15.91	21.63
ITI Banking and Financial Services Fund - Direct Plan - Growth	NA	311.03	3.41	0.93	11.91	14.08	17.17
HDFC Defence Fund - Direct Plan - Growth	NA	7024.28	0.76	-0.60	27.64	13.84	0.00
DSP Banking & Financial Services Fund - Direct Plan - Growth	NA	1331.23	2.48	1.58	13.35	13.77	0.00
WhiteOak Capital Banking & Financial Services Fund - Direct Plan - Growth	NA	483.64	1.32	0.95	13.06	13.36	0.00
Nippon India US Equity Opportunities Fund - Direct Plan - Growth	NA	724.35	-1.06	3.62	14.61	12.79	22.66

Detailed Comparison

More Funds from ICICI Prudential Mutual Fund

Out of 108 mutual fund schemes offered by this AMC, 4 is/are ranked 5 * , 6 is/are ranked 4 * , 13 is/are ranked 3 * , 4 is/are ranked 2 * , 4 is/are ranked 1 * , and 77 schemes are not ranked. See more about AMC

Scheme Name	Crisil Rank	Asset Size (Cr)	1M	3M	6M	1Y	3Y
ICICI Prudential Large Cap Fund - Direct Plan - Growth	5	73034.52	0.48	1.31	11.95	3.09	20.16
ICICI Prudential Multi-Asset Fund - Direct Plan - Growth	4	67999.63	2.04	4.25	11.53	11.38	21.55
ICICI Prudential Balanced Advantage Fund - Direct Plan - Growth	NA	66750.51	0.68	2.81	10.03	7.47	14.40
ICICI Prudential Value Fund - Direct Plan - Growth	4	55444.54	0.61	1.37	12.43	3.99	23.40
ICICI Prudential Equity & Debt Fund - Direct Plan - Growth	4	46392.05	0.92	3.00	11.15	6.28	21.14
ICICI Prudential Liquid Fund - Direct Fund - Growth	1	45629.29	0.49	1.43	3.04	6.82	7.08
ICICI Prudential Money Market Fund - Direct Plan - Growth	3	34019.73	0.57	1.51	3.53	7.81	7.68
ICICI Prudential Corporate Bond Fund - Direct Plan - Growth	2	33452.55	0.91	1.54	3.79	8.53	8.21
ICICI Prudential Equity - Arbitrage Fund - Direct Plan - Growth	3	32573.00	0.50	1.44	3.19	7.13	7.62
ICICI Prudential India Opportunities Fund - Direct Plan - Growth	NA	30802.31	0.82	1.18	12.43	4.07	24.88