Instant delivery service Blinkit has new artwork going up on its brown paper bags – a sketch of a woman holding a diya to celebrate Diwali. While Blinkit changes the design of its delivery bags with certain regularity, what makes this particular artwork special is the fact that it was made by a Gurgaon student and selected out of more than 25,000 entries in a drawing competition.
This afternoon, Blinkit CEO Albinder Dhindsa tweeted that Blinkit had organised a drawing competition in a few schools of Gurgaon and the winning entry from the competition has now been printed on the platform’s delivery bags. The drawing competition was won by Tanisha Yadav of Ryan International School, Gurugram.
“Happy to share this update on Children’s Day: We conducted a drawing competition in a few schools and Tanisha Yadav from Ryan International, Gurugram was one winner,” wrote Albinder Dhindsa on X (the microblogging platform formerly known as Twitter).
“Her artwork is now on Blinkit bags going to millions of customers,” he added.
Happy to share this update on Children’s DayWe conducted a drawing competition in a few schools and Tanisha Yadav from Ryan International, Gurugram was one winner.
Her artwork is now on Blinkit bags going to millions of customers.
Some photos from the competition in the pic.twitter.com/nfnndE7k1I
— Albinder Dhindsa (@albinder) November 14, 2023
Dhindsa also shared other entries from the competition in his thread.
pic.twitter.com/dnq7DN2DkP— Albinder Dhindsa (@albinder) November 14, 2023
The festival of Diwali was celebrated on Sunday, November 12. Blinkit and other instant delivery platforms like BB Now and Zepto prepared for Diwali and other preceding festivals like Dhanteras by listing diyas, lights, candles, gold and silver coins and gift hampers.
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