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    HomeNewsBusinessStartupD2C brands pile in inventory, double ad spends on quick commerce amid festive rush

    D2C brands pile in inventory, double ad spends on quick commerce amid festive rush

    D2C brands are rushing to load warehouses, bundle festive SKUs and jostle for visibility on Blinkit, Zepto and Instamart, even as staffing shortages slow down restocking and push up ad costs.

    Aryaman Gupta
    August 22, 2025 / 14:17 IST
    D2C brands pile in inventory, double ad spends on quick commerce amid festive rush
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