IT services major Tata Consultancy Services said on August 29, that it has extended its nearly decade-long partnership with Primark, an international fashion retailer across 17 countries in Europe and the US, for another five years.
"Over the next five years, TCS will help transform Primark’s technology operations to support the retailer’s ambitious plans for global growth," TCS said in a press release.
As part of this expanded partnership, which started in 2016, TCS will help transform Primark’s technology operating environment to make it more resilient, reliable, and efficient, it said.
"By supporting Primark’s transformation journey, TCS will help reduce time-to-market for the retailer, aligning with its strategies for future growth. TCS will help Primark adopt a more agile and product-based operating model by enabling automation through intelligent automation and DevOps technologies. This new operating model will integrate and optimise application development, testing and maintenance processes," the release added.
Shekar Krishnan, Vice President & Head of Retail – UK and Europe, TCS, said, “The fashion industry is continually modernising its entire value chain—from conceptualisation, to design, to production and retailing – with innovation-led initiatives to achieve environmental, social, and governance goals. We’re thrilled to support Primark’s mission to offer affordable fashion for everyone and its global vision for growth.”
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