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Cooling products see high demand due to pre-buying ahead of potential price hike

After the strong pre-buying in March, dealers are expecting the sales to moderate. Rising COVID-19 cases could further curtain the sentiments with consumers preferring to save more and opting for need-based purchases.

April 30, 2021 / 11:28 AM IST
Representative image

Representative image

With the summer season already underway, distributors are reporting high demand for most summer items, including fans, air coolers, and air conditioners.

As per the Motilal Oswal report, secondary sales (distributor-retailer channel) of refrigerators, LED lights, and pumps have grown in the range of 10–20 per cent year-on-year (YoY) during the January-March quarter.

On the other hand, demand for washing machines and dishwashers has moderated after growing strongly during April–December 2020. March quarter could see it growing in higher single digits.

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