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Tasmayee Laha Roy

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DeepVeer vs NickPri: The brand baaja baaraat battle

BUSINESS

DeepVeer vs NickPri: The brand baaja baaraat battle

Brand experts said pictures of the 'DeepVeer’ wedding were easily relatable by Indian fans, given the cultural familiarity. NickPri is more cross-cultural.

Bollywood wrap: Only Aamir can make a disappointing film gross over Rs 100 cr in first weekend

BUSINESS

Bollywood wrap: Only Aamir can make a disappointing film gross over Rs 100 cr in first weekend

The Rs 300-crore Vijay Krishna Acharya movie has disappointed critiques with content that is not up to the mark, but Yash Raj Films has no regrets about investing in the most expensive film ever made by their franchise.

Thugs of Hindostan gets a Rs 50-crore opening, negative reviews

BUSINESS

Thugs of Hindostan gets a Rs 50-crore opening, negative reviews

It is perhaps the allure of the high budget and the star cast that worked in favour of the film. What failed is the content

Poker replaces teen patti as go-to activity for netizens this Diwali

BUSINESS

Poker replaces teen patti as go-to activity for netizens this Diwali

Netizens, particularly millenials, are increasingly taking to online poker. Stakes in online poker can go up to Rs 1.6 crore, way more than in a neighbourhood game of cards

Looking to increase reach in Middle East: Rajiv Nair, CEO, Kaya Ltd

BUSINESS

Looking to increase reach in Middle East: Rajiv Nair, CEO, Kaya Ltd

Hair care as a business has been a priority and it has grown by 11 per cent in this quarter which is largely driven by our growth in the transplant business, he said.

Bollywood wraps week with two big trailer launches, Badhaai Ho inching towards Rs 100 crore

BUSINESS

Bollywood wraps week with two big trailer launches, Badhaai Ho inching towards Rs 100 crore

Baazaar has made around Rs 17 crore at the box office, Badhaai Ho has made around Rs 96 crore and Andhadhun approximately Rs 65 crore

We are eyeing turnover of Rs 5,000 crore by 2020: KVIC Chairman VK Saxena

BUSINESS

We are eyeing turnover of Rs 5,000 crore by 2020: KVIC Chairman VK Saxena

"The Make in India push by our Prime Minister has also given Khadi the right kind of attention," he said.

‘Embarrassing adolescent’: At 53, Shah Rukh Khan is neither the hero, nor the brand he used to be

BUSINESS

‘Embarrassing adolescent’: At 53, Shah Rukh Khan is neither the hero, nor the brand he used to be

To his credit though, SRK has not stopped making his millions. According to 2017’s Forbes India celebrity Hundred-Highest earning celebrity list SRK made Rs 170.5 crore in 2017

Have the moolah? Wink and wish, luxury concierge services will play the genie

BUSINESS

Have the moolah? Wink and wish, luxury concierge services will play the genie

International companies such as Quintessentially Lifestyle, Les Concierge and One Concierge have all started operations in India to tap into the growing demand in this part of the world

GamingMonk aims to build an e-sport community through their gaming platform

BUSINESS

GamingMonk aims to build an e-sport community through their gaming platform

India is at the cusp of a massive online gaming adoption with an exponential increase in players and funding in this sector

Now, higher budget allocated for digital marketing of Bollywood films

BUSINESS

Now, higher budget allocated for digital marketing of Bollywood films

Shift from TV to digital in terms of publicity and marketing can sometimes cut marketing costs up to 20 percent

Thugs of Hindostan to bring Diwali cheer for box office, earn big on opening weekend

BUSINESS

Thugs of Hindostan to bring Diwali cheer for box office, earn big on opening weekend

According to experts, the film is expected to have a Rs 135 crore-Rs 150 crore opening weekend.

Bollywood closes week with more gossip and more weddings on the way

BUSINESS

Bollywood closes week with more gossip and more weddings on the way

The box office, however, didn’t have a good time in the week gone by

Viiking Beverages CEO Manoj Asrani quits amid allegations of misusing company's resources

BUSINESS

Viiking Beverages CEO Manoj Asrani quits amid allegations of misusing company's resources

When Viiking confronted him with the allegations, Asrani immediately put in his papers.

KidZania to start operations in Bengaluru

BUSINESS

KidZania to start operations in Bengaluru

While expansion to the south had been on the cards for more than two years now, lack of appropriate location with close to 1 lakh sq ft of area deferred it. KidZania however has finally zeroed in on a location in Bengaluru.

Buyers now want luxury homes crafted by international designers: Sotheby's Realty CEO

BUSINESS

Buyers now want luxury homes crafted by international designers: Sotheby's Realty CEO

Market cycles have not affected the end user category of buyers and they are buying the luxury home they want if it ticks all their boxes

When Deepika Padukone marries Ranveer Singh, it's going to be a big brand wedding

BUSINESS

When Deepika Padukone marries Ranveer Singh, it's going to be a big brand wedding

Lifestyle brands and some FMCG brands could use the power couple for endorsements at approximately between Rs 3 crore- Rs 3.5 crore for a day’s commitment

Raising a toast to whiskey lovers! India one of the key emerging markets for Jack Daniel’s globally

BUSINESS

Raising a toast to whiskey lovers! India one of the key emerging markets for Jack Daniel’s globally

Jack Daniel’s has strong brand recall here and is growing at a healthy rate over the past few years, with consistent double-digit growth in the past decade

Regulating OTT content still a distant dream in India, say legal experts

BUSINESS

Regulating OTT content still a distant dream in India, say legal experts

According to legal experts, disclaimers can be issued at the start of a programme on OTT declaring what kind of audience the content is suitable for

It is going to be a difficult comeback for Kapil Sharma: Brand experts

BUSINESS

It is going to be a difficult comeback for Kapil Sharma: Brand experts

Kapil Sharma went on a sabbatical when he was at his lowest equity. Since he is starting afresh expectations from him will be on the lower side but his comeback strategy has to be strong enough

Bollywood closes week with Priyanka Chopra's American investments and a limping box office

BUSINESS

Bollywood closes week with Priyanka Chopra's American investments and a limping box office

The two new releases for the week — Andhadhun and Loveyatri — opened to poor box office collections. Both movies didn’t even make Rs 5 crore at the box office on Friday

Indian startups who leverage celebrity associations have an edge: Experts

BUSINESS

Indian startups who leverage celebrity associations have an edge: Experts

The brand value of a celebrity, if leveraged well, can take the brand value of a startup northwards

JetSynthesys invests $5 mn to produce Indo-American music for global audience

BUSINESS

JetSynthesys invests $5 mn to produce Indo-American music for global audience

In its first season, the property is set to promote singles by Sufi-pop star Rahat Fateh Ali Khan, the Kakkar family-Tony, Neha and Sonu, Mumbai rapper Divine, and pop singers Jonita Gandhi and Dhvani.

Maker of Wai Wai noodles looking to increase its footprint in hospitality sector

BUSINESS

Maker of Wai Wai noodles looking to increase its footprint in hospitality sector

The hospitality arm of the Kathmandu-based company, known for their Wai Wai noodles, was valued at $386 million in 2017.

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