Pvr

Nail art, nice scents, next show — PVR INOX looks to run its cinemas as lifestyle hubs

PVR INOX wants its audience to come for movies and stay for makeover.

PVR INOX launches ‘dine-in cinema’ at M5 ECity Mall in Bengaluru

The dine-in concept at M5 ECity Mall is built around the idea that cinema should be more than a film and it should be a complete evening of entertainment, food, and comfort, it added.

Final destination: Bloodlines sells over Rs 12 lakh tickets at PVR INOX, reignites love for horror movies in cinemas

"Final Destination: Bloodlines" has proven a major success in Indian cinemas, particularly at PVR INOX. The film is resonating with audiences, bringing back the signature fear for long-time fans and introducing it to a new generation.

2025 Belongs to the Big Screen: PVR INOX transforms cinemas into brand launchpads

With a blockbuster content line up and a predicted 180 million footfalls, PVR INOX sees advertisers from all industries flocking to cinemas as the most immersive and effective advertising medium.

PVR's Kamal Gianchandani talks about strategy behind SKYFORCE promotional offer on Republic Day - Exclusive

Kamal Gianchandani, Chief Business Planning & Strategy at PVR INOX Limited, discussed the company’s special promotional initiative ahead of the release of SKYFORCE. With over 18 years of industry experience, his strategy emphasizes enhancing the cinematic experience and adopting innovative approaches to better engage audiences.

PVR Inox looks to dial up F&B revenue share with more partnerships

The company's revenue from F&B sales grew 21 percent in FY24, higher than the sales from movie tickets, which registered a 19 percent growth in the last financial year.

PVR Inox's Ajay Bijli On Expanding Luxury Cinema In India | Moneycontrol Exclusive

The top multiplex chain has launched a seven-screen premium property in Pune as the company expands its luxury portfolio, which accounts 14-15 percent of PVR Inox's total screen count. Bijli said that India is a disparate market with a wide range of movie going audience and their aim is to be both affordable and aspirational. However, the exhibition industry is facing a dry spell in terms of content releases currently affecting both single screens and multiplex industry.

Experience cinema without interruptions: PVR Inox introduces ad-free movies!

PVR Inox has revolutionized the cinema experience by offering ad-free movies, reminiscent of streaming platforms. This move aims to address the dwindling number of moviegoers by trimming pre-movie advertisements from 35 to just 10 minutes, thereby facilitating more screenings and attracting a larger audience. Moreover, patrons can now enjoy uninterrupted viewing even during intervals, with only trailers of upcoming movies being showcased. This ad-free offering is accessible exclusively in PVR Inox's premium formats, such as Director's Cut and Insignia, promising a refined cinematic journey for enthusiasts.

No Malayalam film will be given to PVR screens: FEFKA

Unnikrishnan said that there was an ongoing dispute between PVR and the film producer's association on the issue of virtual print fee (VPF) charged by the multiplex company.

PVR INOX launches standalone IMAX property at iconic Priya Cinema

The property at Basant Lok Complex, Vasant Vihar, will feature a next generation laser projection and multi-channel sound system exclusive to IMAX theatres for a truly immersive experience.

First Look Of PVR Priya’s Standalone IMAX With Laser | What’s New?

PVR Inox Ltd launched a new standalone IMAX with Laser in Priya Cinema at Basant lok. PVR INOX has completely revamped the Priya Cinema into a more comprehensive lifestyle destination. We attended the launch of this IMAX. Ayushmann Khurrana also attended the launch & promoted his upcoming film Dream Girl 2. But what’s so special in IMAX screens with laser? Let’s find out

PVR cuts snack prices after viral tweet triggers backlash, offers 'bottomless popcorn'

A viral tweet on the high price of snacks at PVR Noida resonated with a large section of movie-goers who slammed multiplexes for the pricing.