The top multiplex chain has launched a seven-screen premium property in Pune as the company expands its luxury portfolio, which accounts 14-15 percent of PVR Inox's total screen count. Bijli said that India is a disparate market with a wide range of movie going audience and their aim is to be both affordable and aspirational. However, the exhibition industry is facing a dry spell in terms of content releases currently affecting both single screens and multiplex industry.
first published: May 10, 2024 02:03 pm
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