How to organize world's largest religious gathering? The economics of Maha Kumbh 2025

The Maha Kumbh Mela, scheduled to begin on January 13, 2025, in Prayagraj, is more than just a spiritual gathering; it is a monumental endeavor. Spread over 56 days, it will see an estimated 40 crore pilgrims converge from around the globe to take a holy dip at the Sangam, where the Ganga, Yamuna, and mythical Saraswati rivers meet. This raises the question: What does it take to organize an event of such magnitude?

The Yogi Adityanath-led Uttar Pradesh government has earmarked an unprecedented Rs 5,435.68 crore for Maha Kumbh 2025, surpassing the Rs 4,200 crore spent on the 2019 edition. This budget is being deployed across 421 projects to ensure a world-class experience. Of this, Rs 3,461.99 crore has already been approved for implementation. The Central Government has also stepped in, granting Rs 2,100 crore, with Rs 1,050 crore disbursed as an initial installment.

“Maha Kumbh 2025 is not just an event; it is a testament to India’s unparalleled cultural and spiritual legacy,” said Chief Minister Yogi Adityanath. “Every effort is being made to make this a once-in-a-lifetime experience for devotees from around the globe.”

Infrastructure Transformation

Prayagraj is undergoing a massive transformation to accommodate millions of visitors. Roads are being constructed and strengthened, along with new railway overbridges and underpasses. Riverfront beautification projects and erosion control measures along the riverbanks are also in progress. Urban revitalization efforts include theme-based upgrades to major intersections and public spaces.

“We are determined to make Prayagraj a model city,” Maninder Yadav, a senior official from the Prayagraj Development Authority. “These preparations reflect both our cultural pride and our commitment to modernization.”

To ensure a hygienic environment, the Swachh Bharat Mission is playing a pivotal role. Advanced solid waste management systems and complete sewage treatment coverage are being implemented. Beautification projects at public spaces, temples, and ghats are enhancing the city’s aesthetic appeal, complementing its historic charm.

Innovations in Digital and Tourism Projects

The Maha Kumbh 2025 will feature several groundbreaking initiatives. A Digital Kumbh Museum is being developed to narrate India’s cultural and spiritual history. Additionally, a tourism circuit is being created to connect Prayagraj with key spiritual destinations such as Ayodhya, Varanasi, and Chitrakoot. Guided tours for international visitors will highlight Prayagraj’s historic landmarks, including the Sangam, Allahabad Fort, and Akshaya Vat.

“This is about more than spirituality; it is about positioning Prayagraj as a global cultural and tourism hub,” remarked Mukesh Meshram, Secretary of the Uttar Pradesh Tourism Department. “The Digital Kumbh Museum will redefine how we present our heritage to the world.”

The vision for Maha Kumbh 2025 emphasizes a Green Kumbh, with eco-friendly materials being used in over 2,000 temporary structures, including sanitation facilities and camps. Transportation infrastructure has also received a significant boost, with expanded road networks and new expressways connecting Prayagraj to major cities. An upgraded Prayagraj Airport with a modern terminal will accommodate international flights, streamlining global pilgrim inflow.

“Our goal is to host a Green Kumbh that aligns with India’s environmental objectives,” said Manish Agnihotri, an Urban Development Department official. “Every element of this event is designed to leave a positive and lasting impact.”

Economic and Cultural Impact

Maha Kumbh 2025 is expected to transform Prayagraj into a year-round tourist destination. Drawing from the success of the 2019 event, promotional campaigns are targeting both spiritual and cultural tourists. Beautification of public spaces and modern amenities aim to boost local businesses and the hospitality industry.

“This gathering will be a spiritual celebration and an economic boon for Prayagraj,” said J K Dwivedi, a representative from the hospitality sector. “The infrastructure investments and global outreach will have lasting benefits for the city.”

Maha Kumbh 2025 promises to be an awe-inspiring blend of tradition and modernity, attracting millions from around the globe and leaving an indelible mark on India’s cultural and spiritual landscape.