Moneycontrol PRO
HomeNewsOpinionM&M is value investing: Rural recovery, new products to drive long-term story

M&M is value investing: Rural recovery, new products to drive long-term story

Strong leadership in FES, revival riding on rural growth, a slew of new launches and reasonable valuation make it a stock worth accumulating for long-term investors.

August 21, 2017 / 16:05 IST
A customer walks inside a Mahindra cars showroom in Chandigarh. Representational image
     
     
    26 Aug, 2025 12:21
    Volume
    Todays L/H
    More

    Nitin AgrawalMoneycontrol Research

    India’s largest tractor and utility vehicle (UV) manufacturer Mahindra and Mahindra (M&M) has not disappointed investors even in the tough quarter gone by. M&M has posted a good set of numbers for the June quarter where it gained the highest ever market share in farm equipment segment (FES) and maintained an overall operating margin (excluding GST impact).

    Strong leadership in FES, revival riding on rural growth, a slew of new launches and reasonable valuation make it a stock worth accumulating for long-term investors.

    Quarter in a snapshot

    Exhibits_090820171230na1

    Without the GST impact, net revenue witnessed a growth of 6.8 percent (YoY) and achieved the highest ever net revenues of Rs 11,238 crore of (M&M and MVML). This was attributed to 2.7 percent volume growth, driven by 13 percent growth in tractors that partially got offset by a decline of 3.8 percent in autos. The average realization was up 2.6 percent.

    Excluding GST impact, EBITDA remained stable at around 14.2 percent and with the GST impact it came to around 13.1 percent. GST impact was Rs 144 crore for the quarter.

    Net margin fell to 7.7 percent from 8.3 percent a year ago on the back of 3.5 percent increase in the tax rate. The higher tax rate is attributed to the reduction in R&D weighted deduction from the earlier 200 percent to 150 percent and the withdrawal of investment allowance U/S 32AC.

    FES – Highest market share

    M&M is the market leader in tractors and has been gaining market share. In the domestic market, M&M gained 2 percent (YoY) market share in the FES segment and reached its highest ever market share of 45.8 percent in the quarter ended June 2017. This was attributed to the new launches that took place in the last two years. In terms of exports, FES witnessed significant 14 percent export volume growth. These contributed to the highest ever revenue and profit for the segment (excluding GST impact).

    The management pegs tractor industry growth at 10-12 percent for the current fiscal year and believes that M&M would be able to do better than the industry growth on the back of its large exposure in rural and semi-urban areas and revival in rural income.

    Auto – GST temporary dampener but good for long-term

    Though GST led destocking was the dampener for volumes, M&M could ride well and weather the disruption. GST, however, will augur well for auto volumes in long-term.

    On the volume front, domestic volumes were higher by 1.2 percent whereas exports witnessed a significant decline of 56 percent, mainly because of the headwinds faced in the foreign markets. The company achieved its highest ever market share of 52.2 percent in LCV<3.5 ton. HVCs' market share also witnessed an uptick reaching 4.8 percent on the back of good response to the Blazo series.

    Portfolio revamp?

    M&M has a portfolio of very successful products such as Scorpio and XUV500 in UV segment. Though the company has lost some of its market share in the segment to the competition, it has planned new product launches: U321 and S201 are expected to be launched in FY18 and FY19, respectively.

    Undemanding valuation

    The underperformance of the stock has rendered the valuation extremely undemanding. If we follow a Sum of the Parts valuation (SOTP) and exclude the value of the subsidiaries, the core automobile business trades at close to 13 times FY19 projected earnings. Albeit the lacklustre performance, this is at a steep discount to peer groups that typically trade at multiples of 19-20 times. We believe that there is headroom to catch up riding on rural recovery and product innovation.

    Long term value investors should use the weakness to accumulate M&M.

    2

    first published: Aug 8, 2017 07:37 pm

    Disclosure & Disclaimer

    This Research Report / Research Recommendation has been published by Moneycontrol Dot Com India Limited (hereinafter referred to as “MCD”) which is a registered Investment Advisor under the Securities and Exchange Board of India (Investment Advisers) ...Read More

    Discover the latest Business News, Sensex, and Nifty updates. Obtain Personal Finance insights, tax queries, and expert opinions on Moneycontrol or download the Moneycontrol App to stay updated!

    Subscribe to Tech Newsletters

    • On Saturdays

      Find the best of Al News in one place, specially curated for you every weekend.

    • Daily-Weekdays

      Stay on top of the latest tech trends and biggest startup news.

    Advisory Alert: It has come to our attention that certain individuals are representing themselves as affiliates of Moneycontrol and soliciting funds on the false promise of assured returns on their investments. We wish to reiterate that Moneycontrol does not solicit funds from investors and neither does it promise any assured returns. In case you are approached by anyone making such claims, please write to us at grievanceofficer@nw18.com or call on 02268882347
    CloseOutskill Genai