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Meet Nishant Kumar: Allu Arjun’s lookalike and Pushpa fan who earned Rs 12 Lakh for an ad

Nishant Kumar, a Delhi-based artist, has gained significant attention for his uncanny resemblance to Allu Arjun’s iconic character, Pushpa Raj, from Pushpa 2. His dedication to embodying the character’s look and mannerisms has made him a social media sensation.

May 08, 2025 / 19:01 IST
Pushpa lookalike Nishant Kumar from Delhi earned 12 lakhs for an ad

The Delhi-based artist Nishant Kumar has attracted a lot of notice due to his remarkable likeness to Allu Arjun's well-known character, Pushpa Raj, from the popular movie Pushpa 2.

By adopting this likeness, Nishant has become a social media sensation, enthralling viewers with his commitment to capturing the character's unique look and demeanour.

The Rise to Fame

Fans and social media users first noticed Nishant's striking likeness to Pushpa Raj, which sparked his rise to fame. He became known on social media as a "Pushpa lookalike" because his facial features, beard, and intense gaze closely resembled those of the character.








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A post shared by Nishant Kumar (@pushpa_lookalike)

He cemented his place in fans' hearts by demonstrating his devotion to the character through frequent posts and videos, including everything from attire to demeanour.

Professional Ventures and Recognition

Nishant has taken advantage of his recent success to pursue career opportunities. His reputation as a lookalike artist was further cemented when he landed a big advertising deal, reportedly earning ₹12 lakh, in which he played Pushpa Raj. His dedication to the role has also resulted in his participation in a number of events and productions, where he keeps audiences entertained with his portrayal.

Meeting the Real Pushpa

Meeting Allu Arjun himself was one of the highlights of Nishant's journey. The interaction featured a touching moment between the actor and his lookalike and was posted on social media. To make the occasion even more special, Nishant also got to meet Arha, the daughter of Allu Arjun.


A True Fan's Dedication

Nishant is more than just a likeness. In a number of posts, he has frequently shown his respect for Allu Arjun by calling him "his God." He has won over fans and attracted media attention as a result of this profound respect and admiration. His tale serves as evidence of the influence of fandom and the ability of social media to transform passion into a career.

Nishant currently has 241K followers on Instagram.

Entertainment desk
first published: May 8, 2025 07:00 pm

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