Radhika Gupta asks how many had invested in SIPs in Shark Tank's BTS video. Watch

Radhika Gupta also wrote to inform her MFD friends that many people were looking for guidance and advice.

Edelweiss Mutual Fund CEO Radhika Gupta recently shared a behind-the-scenes (BTS) video from the sets of Shark Tank, where she questioned how many people on the set had invested in Systematic Investment Plans (SIPs) or mutual funds.

Writing on X (formerly Twitter) on Tuesday with the video included in the post, Gupta spoke about how several people still needed to learn about the power of mutual funds and had to start investing.

"Can’t take the Mutual Fund CEO out of me, even behind the shoots of Shark Tank."

"This conversation is a reminder of how many people still need to learn about the power of MFs and start investing… and for my MFD friends, a nudge that a lot of people are looking for guidance and advice!" Gupta wrote in the caption.

Can’t take the Mutual Fund CEO out of me, even behind the shoots of Shark Tank.

This conversation is a reminder of how many people still need to learn about the power of MFs and start investing… and for my MFD friends, a nudge that a lot of people are looking for guidance and… pic.twitter.com/NfYAN9rrre

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— Radhika Gupta (@iRadhikaGupta) May 28, 2024

"Absolutely yes. Most of the investors need guidance and unfortunately are made to believe otherwise by a set of influencers. Many DIY investors begin with the enthusiasm but do not persist. Most often than not they get caught unawares during market volatility. No wonder 81% of SIP AUM is still in regular plans," one user wrote.

"Great spirits ma'am. Must help as many," another user wrote.

Also read: Radhika Gupta shares a 'strange lesson in branding' her 2-year-old son taught her