Tamil Nadu launches campaign to celebrate homegrown business titans

Tamil Nadu CM MK Stalin

Tamil Nadu government on January 1 launched 'Titans of Tamil Nadu' campaign to celebrate its business leaders and industrial legacy. Ahead of Tamil Nadu Global Investors Meet 2024, the campaign seeks to position the state as a reliable investment destination.

Curated by the Confederation of Indian Industry (CII) in collaboration with the TN's department of industries, the campaign pays homage to the industrious spirit of Tamil Nadu and its indigenous companies, according to a statement from the Tamil Nadu industries minister's office.

The initial phase will showcase interviews with business leaders such as Venu Srinivasan, chairman emeritus of TVS Motor Company; K M Mammen, chairman of MRF Ltd.; Pratap Reddy, founder chairman of Apollo Hospitals; P R Venketrama Raja, founder, mentor, and innovator in chief (chairman) of Ramco Group; Mallika Srinivasan, chairman and managing director of TAFE; and Vellayan Subbiah, executive vice-chairman of TI India and chairman of Cholamandalam Finance, and CG Power, Murugappa Group.

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A statement said: "These prominent figures have shared the success stories of their companies, offering insights into their journey to the top. More corporate leaders will be featured and celebrated in later phases of this campaign."

"Tamil Nadu has always been a hub of enterprise and innovation. The Titans of Tamil Nadu campaign is not just a celebration of our industrial heritage but a testament to the relentless spirit of our entrepreneurs. Their journeys, full of determination and vision, have not only propelled the state's economy but also inspired countless others. This campaign is a tribute to their indomitable spirit and a call to the future champions of the industry to come and grow with Tamil Nadu. We want to tell future investors – 'invest in Tamil Nadu, become a Titan of Tamil Nadu,'" said T R B Rajaa, Tamil Nadu minister for industries, investment promotion, and commerce.

Shankar Vanavarayar, Chairman of CII Tamil Nadu State Council, remarked, "The partnership between the Government of Tamil Nadu and CII in curating this campaign symbolises the synergy between policy-making and industry. By narrating the inspiring stories of our homegrown Titans, we aim to showcase the fertile ground Tamil Nadu offers to businesses. This campaign will undoubtedly enhance the state's reputation as a premier investment destination and inspire the next generation of entrepreneurs."