Sundar Pichai believes the next big creative leap is already here. The Alphabet and Google CEO says vibe coding, powered by modern AI tools, is making app development accessible to millions of people who have never written a line of code.
Speaking on a Google for Developers podcast with Logan Kilpatrick, who heads Google’s AI Studio, Pichai said AI-assisted building is transforming how people interact with technology. He described vibe coding as a more playful and approachable way to design apps and websites, even for total beginners. According to him, “coding is becoming enjoyable again” because people can now explore ideas directly without getting stuck on syntax or structure.
Across industries, non-technical workers are starting to treat AI tools like ChatGPT, Gemini, Claude and Replit as personal development engines. HR professionals are prototyping internal tools, accountants are shaping workflow apps and product teams are sketching out features without relying on engineering support. Pichai said this direct visualisation is a major shift. In the past, someone might have simply described an idea to a developer. Now, they can vibe-code a rough version and show it immediately.
Inside tech companies, the trend is already visible. Meta’s product managers have been vibe-coding prototypes to pitch ideas to Mark Zuckerberg. At Google, Pichai said there has been a steep rise in first-time CLs, or changelists, from employees who are not traditional coders but are now submitting their own fixes and small features.
Pichai did acknowledge the risks. AI-generated code is not ready to run large, secure, production-grade systems. For anything mission-critical, trained engineers still need to step in. Developers say vibe coding works best for experiments, mock-ups and internal drafts that will eventually be reviewed by professionals.
Even so, Pichai thinks the direction is clear. The tools will only get stronger, and the barrier to building will continue to fall. For him, this is just the beginning of a wider creative wave.
“It is both amazing to see, and the worst it will ever be,” he said. “I cannot wait to see what people around the world do with it.”
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