CES 2024: Samsung launches 2024 line-up of Neo QLED, OLED TVs and new Premiere 8K projector

At the heart of the new TVs is the company's NQ8 AI Gen3 Neural Processing Unit (NPU) (Image: Samsung)

Samsung has announced its latest line-up of Neo QLED 4K and 8K TVs at CES 2024.

At the heart of the new TVs is the company's NQ8 AI Gen3 Neural Processing Unit (NPU), which Samsung says is twice as fast as its predecessor. The support for neural networks has also increased from 64 to 512.

(Image: Samsung)

The NPU enables 8K AI Upscaling that can sharpen low-resolution content, Motion Enhancer Pro reduces distortion and motion blur, and Depth Enhancer Pro can add detail to fast-moving scenes with the help of AI processing to minutely control mini LEDs.

The Neo QLED 8K flaunts what Samsung calls, "Infinity Air Design", with a screen that is only 12.9mm in depth. The TV also sports Q-Symphony which allows users to connect multiple wireless speakers and a soundbar, and Active Voice Amplifier Pro uses deep-learning tech to intelligently balance audio levels.

(Image: Samsung)

Moving into the company's OLED TV line-up, Samsung's new S95D is a 77-inch, 144Hz 4K TV with a display that is 20% brighter than the previous generation.

The S95D along with S90D and S85D all boast AI-enabled color enhancements that are certified by Pantone. The new line-up also uses OLED-optimized, low-reflection coating on the displays with a specialized hard-coating layer that promises no trade-offs between gloss and reflections.

(Image: Samsung)

Samsung also updated its popular Premiere line of projectors with an 8K model. Called The Premier 8K Projector, it is the first in the world to offer wireless connectivity.

The ultra-short-throw projector has premium home audio, supports cloud gaming and can be controlled with always-on voice using a far-field microphone embedded into the design.