ITC Hotels has officially been spun off from ITC, marking a significant milestone for the conglomerate. Shareholders now own ITC Hotels shares as part of the demerger plan, which promises value unlocking and sharper strategic focus for both entities. What does this mean for ITC's future, the hospitality sector, and investors? Zoya Springwala breaks it all down, from key dates, shareholder response, listing price predictions, to the future prospects of ITC Hotels post-demerger.
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ITC’s 40 percent stake will help instill a strong brand value, resonating goodwill, and offer a sense of stability and security to all stakeholders and employees involved, the company said.
The sentiment around ITC has changed on the back of strong cigarette revenue growth, improving margins and a host of other