Datsun 'redi-Go' priced at Rs 2.5 lakh; bookings open on May 1

Japanese auto major Nissan has priced its compact car redi-GO, under the Datsun brand, between Rs 2.5 lakh and 3.5 lakh.

The pre-booking orders for the model will begin from May 1, and deliveries to the owners will commence from June, Nissan Motor India said in a statement.

"The Datsun redi-GO will be priced between Rs 2.5 lakh and 3.5 lakh; the ex-showroom prices and variants will be announced during the launch in June," it added.

"With the new redi-GO, we continue to expand and enhance our product offerings for young people in India who are ready to take a step forward in their lives," Nissan Motor India Managing Director Arun Malhotra said.

Currently, the company has 217 outlets covering 165 cities, with plans to establish 300 sales and service outlets by the end of March 2017.

Customers can pre-book Datsun redi-GO with a fully refundable down payment of Rs 5,000 at Nissan dealerships across India.

They can also book the Datsun redi-GO online through Snapdeal.com, India's leading e-commerce platform, the company said.

'redi-Go' will compete with the likes of Maruti Suzuki Alto and Hyundai's Eon, which are priced between Rs 2.5 lakh and Rs 4.42 lakh (ex-showroom price Delhi).

It is the Nissan's third vehicle under the Datsun brand in India and has come up on a brand new platform. Last year, the automaker had launched a compact multi-purpose vehicle 'Go+' to add to the 'Go' small car.

In 2014, when Nissan launched the Datsun Go in India, marking the global comeback of the brand after nearly three decades, it had said it was aiming to garner 10 percent share in the Indian passenger vehicles market by 2016.

Both (Nissan and Datsun) now aim to garner 5 percent market share in the said segment in India by 2020.