BUSINESS
Resumption of TV shoots in Maharashtra, Tamil Nadu to bring back jobs, revive ad spends
New content on TV will result in further increase in TV viewership which, in turn, will also attract more advertisers.
BUSINESS
Karan Johar's birthday celebration and the art of shooting advertisements during a pandemic
From writing to direction, all aspects of producing an advertisement are being worked on from home.
BUSINESS
Lockdown 5.0 | Cinemas to reopen in third phase of unlock, date of restart will be decided after assessment
For over two months, the box office business is running dry and theatres have incurred huge losses.
BUSINESS
Shri Krishna, Mahabharat most-watched TV shows; mythological genre sees strong traction in COVID-19 times
With the increase in viewership, channels are also increasing their programming for the genre.
BUSINESS
TV sees uptick in ad volumes; advertisers like Byju's and Netflix increase ad spends
New advertisers like Vivo, Cadbury, Kia Motors, Faasos , Bajaj, Sharp India, Hoichoi , Apple advertised on TV in week 20.
BUSINESS
Hoichoi is upbeat even in times of COVID-19, thanks to exclusive content, new customers
With new and exclusive content on offer, Hoichoi has seen significant jump in traffic in the lockdown period.
BUSINESS
TikTok's made-in-India rivals Mitron, Bolo Indya gaining steam as Indians get 'vocal for local'
Many TikTok users are switching to other short video sharing platforms, especially those made in India
BUSINESS
COVID-19 impact| Radio industry sees 85% revenue decline Y-o-Y: Elara Capital
Association of Radio Operators for India (AROI) had written to the government urging for an economic survival package for FM radio.
BUSINESS
Coronavirus lockdown: JSW Sports, owners of IPL and PKL teams, see 30% impact on business in 2020
The impact of not having IPL this year will be big as the league is a massive P&L (profit and loss statement) for the company, said the JSW Sports CEO
BUSINESS
COVID-19 impact | Moviegoers missing theatres; PVR, INOX score on brand trust: Survey
Mumbaikars are missing the theatrical experience most. In Mumbai, 93 percent audience said that they miss going to theatres. Yet, 70 percent expressed safety concerns.
BUSINESS
Salman Khan's Frsh to Shah Rukh Khan's KKR, stars are thinking beyond Bollywood
There are many Bollywood celebrities who have invested in various businesses from clothing line to hotel chains and startups
BUSINESS
COVID-19: Film industry workers seek to restart production, write to Uddhav Thackeray on guidelines
In the letter, FWICE has mentioned that daily wage workers should be paid on a daily basis.
BUSINESS
Overseas collections become more important for Indian films amid COVID-19 crisis
Makers of 'Sooryavanshi' and '83' are hoping to release the films in around 80 international markets.
BUSINESS
COVID-19 impact | Fans to miss out on a Salman Khan Eid release for first time since 2013
The second half of the year which is loaded with festivals and holiday period can pump up the entertainment business.
BUSINESS
ZEE Entertainment lines up fresh content despite lockdown hurdles
From new shows, movies to songs, Zee is producing content remotely over mobile phones and professional cameras.
BUSINESS
COVID-19 impact | Tamil Nadu allows indoor shooting for TV serials
A shooting set cannot have more than 20 people including artistes and technicians, the Tamil Nadu government May 21 order said.
BUSINESS
Here's how Pocket Aces is offering fresh content even in times of COVID-19
Pocket Aces, more commonly known as creators of the series Little Things, has managed to get around disruptions caused by COVID-19 by improvising and producing shows using indoor facilities.
BUSINESS
Tiktok's app rating is falling; but will brands shy away too?
When it comes to brands, experts do not think there will be an impact due to the ongoing controversy around TikTok.
BUSINESS
What do the stars foretell? Boom for astrologers due to virus
Astrologers, numerologists and tarot card readers, who met clients face to face, are now offering readings on Zoom and WhatsApp calls.
BUSINESS
Coronavirus effect: Film industry worker's union writes to Maharashtra CM, seeks nod to resume post-production
Post-production has been allowed in few states like Kerala and Tamil Nadu. However, strict norms have been laid out for the same
BUSINESS
Coronavirus impact: This is how going to cinema will change
The Multiplex Association of India (MAI) has come out with a safety and precautions plan for cinemas all across India.
BUSINESS
Coronavirus impact: Many single-screen owners are considering total shutdown due to mounting losses
Single-screen owners are not happy with the content on offer and say single screen theatres need eight to 10 tentpole films in a year
BUSINESS
Small films opting for digital premieres may be theatres’ lost opportunity; but blockbusters are needed right now
Experts are of the opinion that both small and big films are part of the equation for strong box office business. Neither can be replaced.
BUSINESS
Few direct to digital releases will not impact theatrical business much, says Carnival Cinemas CEO
Mohan Umrotkar, CEO, Carnival Cinemas believes that producers who have taken the direct digital route to release films may have done so due to financial pressure.
