DMI Finance was in the fray to acquire ZestMoney. Aditya Birla Finance, Piramal and Hero Fincorp who were also in the race had backed out citing high exposure
According to sources, the officials of DMI Finance held a meeting with the employees including the ones that received the pink slips from ZestMoney regarding the fire sale and said that most of them will retain their jobs in the startup
While companies such as Zestmoney and Striker saw their business models fail after a tighter regulatory landscape, several others simply couldn’t find their product market fit (PMF).
The move to shut down ZestMoney, which was last valued at $450 million, comes months after it raised fresh capital from Quona Capital, Omidyar Network India, Flourish Ventures, Zip and Scarlet Capital.
This comes months after Walmart-backed PhonePe called off its deal with ZestMoney over due diligence concerns that led to a huge setback for the BNPL platform.