DMI Finance was in the fray to acquire ZestMoney. Aditya Birla Finance, Piramal and Hero Fincorp who were also in the race had backed out citing high exposure
According to sources, the officials of DMI Finance held a meeting with the employees including the ones that received the pink slips from ZestMoney regarding the fire sale and said that most of them will retain their jobs in the startup
While companies such as Zestmoney and Striker saw their business models fail after a tighter regulatory landscape, several others simply couldn’t find their product market fit (PMF).
The move to shut down ZestMoney, which was last valued at $450 million, comes months after it raised fresh capital from Quona Capital, Omidyar Network India, Flourish Ventures, Zip and Scarlet Capital.
This comes months after Walmart-backed PhonePe called off its deal with ZestMoney over due diligence concerns that led to a huge setback for the BNPL platform.
Chapman explained how it was critical for fintech businesses to diversify and have different offerings amid rising competition in the space over the last two years. But she said that most of these companies realised that the core lending business is usually the most profitable.
As part of its revival efforts, ZestMoney will shut down its insurance business and affiliate programmes and will shift majority of its focus towards its core business of lending and EMI for consumer goods.
In April, PhonePe extended another credit line to ZestMoney.
ZestMoney will be run by new leadership team of Mohit Chhajer, Mandar Satpute and Abhishek Sharma. The startup has 150 employees
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Chapman was the Chief Executive Officer, Sharma served as the firm’s Chief Operating Officer and Anantharaman was the the Chief Technology Officer.
Founders and the top leadership team of ZestMoney held a Townhall on April 6 to inform the layoffs to employees. The company had about 450 employees and is planning to lay off across its workforce.
Nigam’s comments on the ZestMoney deal falling through were the first official acceptance of the acquisition deal by PhonePe, which it was evaluating since last year and was first reported in November 2022. Both PhonePe, and ZestMoney had stayed away from commenting on it officially
On March 31, Priya Sharma, co-founder of the BNPL platform sent out a message to a few startups seeking help for outplacing ZestMoney employees. ZestMoney has around 450 employees
PhonePe initiated talks to acquire ZestMoney in November to bolster its digital lending forays
Fintechs have changed core business models, lending flows and processes since the new digital lending norms came into effect in August.
The development comes at a time when PhonePe is in talks to raise a mega round of $450-500 million, likely to be led by General Atlantic.
In India, Quona Capital sees an opportunity to invest in fintech infrastructure, embedded and verticalised finance as well as insurtech.
Fintechs looking to capture market share from players restricted by new norms; see inflation as a tailwind for credit demand.
Months after the RBI hinted that it is ready to release the norms, it has only approved 12 guidelines as hygiene norms to be followed by regulated entities keeping in mind customer safety. The key issue of thwarting unregulated fake apps through norms still remains unresolved.
In a mail to customers, Slice has said that customers will have to seek fresh credit approval every time they use their card, as opposed to a free-to-use credit line. This is similar to how pure play BNPL players like ZestMoney and Axio lend.
Experts are revising growth estimates downwards for the industry for FY23 in light of the current macro environment. Besides, increased focus on compliance may make these players lend in a more structured manner and not at the same pace as earlier.
After the associations submit their responses, the RBI is likely to share its final views on key norms with the industry before making the guidelines public
The RBI is working to plug the KYC loopholes after customers complained of loans being sanctioned to unknown individuals using their PAN card through Indiabulls Dhani