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    • 'If you run out of sugar, just use Tang': Food Pharmer blasts drink mix for containing 93% sugar

      'If you run out of sugar, just use Tang': Food Pharmer blasts drink mix for containing 93% sugar

      On Saturday, Revant Himatsingka blasted popular drink mix “Tang” for having exorbitant amounts of sugar and absence of “vitamin C” as advertised.

    • WWF Teams Up with Baidu Mobile Apps on `C-Plan` Carbon Emissions Reduction Initiative

      WWF Teams Up with Baidu Mobile Apps on `C-Plan` Carbon Emissions Reduction Initiative

      From December 24th to 31st 2015, WWF will be partnering with Baidu Mobile Apps, developer of the world’s most popular ...

    • Why do advertisers cheat on their agency partners?

      Why do advertisers cheat on their agency partners?

      Great brands are built on long term relationships based on mutual trust, or so they have always said. But that conventional wisdom is being turned on its head these days.

    • Rasna betting big on high-end ready-to-drink market

      Rasna betting big on high-end ready-to-drink market

      Rasna, which controls over 92% of the Rs 500 crore powdered drinks market wants more. It's looking at the premium ready-to-drink market to whip up its next perfect cocktail, reports CNBC-TV18's Farah Bookwala and Kritika Saxena.

    • Cadbury launches marketing campaign for 'Tang' in India

      Cadbury launches marketing campaign for 'Tang' in India

      Cadbury India, a part of Kraft Foods, on Thursday launched its first marketing campaign in India for its global power brand Tang, which is targeted at mothers.

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