Festivals in India are transcending regional boundaries as technology enables people nationwide to order traditional foods, celebrate together, and preserve cultural rituals; turning regional traditions into shared, connected national experiences
Eternal expects demand recovery in Blinkit from Q3FY26 after GST rate cuts on essentials, but food delivery growth took a short-term hit as the new levy was passed on to customers.
While analysts have long debated on which approach works best, most companies are now launching seperate apps for different use cases to improve the recall in consumers' minds as cross-selling becomes more and more difficult.
The transaction to be executed at book value, with completion expected post-Q3 FY26, regulatory filings showed.
These comments from the brokerage firm come at a time when Swiggy faces intensifying pressure on its balance sheet.
Toing, which will go live in Pune first, aims to tap demand from students, young professionals and will be an extension to Swiggy’s Rs 99 store. It will be the seventh app from the house of Swiggy. The aim is to increase its base of transacting users and maintain the company’s pace of growth.
Industry experts warn that the move could squeeze margins, strain working capital, and trigger higher delivery charges for customers.
The service, currently live in Bangalore and expanding to metros including Mumbai and Delhi, appears as a tab within the main Swiggy app rather than a standalone application
At Swiggy’s present order volumes — estimated at over 2 million orders per day — the higher fee translates to up to Rs 3 crore in daily revenue, compared to around Rs 2.4 crore when the fee was at Rs 12. That’s an additional Rs 54 crore per quarter and Rs 216 crore annually if the rate sustains.
The company has also begun testing a Rs 50 'VIP Mode' in select locations that promises faster deliveries, priority riders, and a concierge-style service for select top customers.
Users in Gurugram were unable to place or track orders on the two apps during the outage, with both platforms showing restaurants as “temporarily unavailable.”
Once the move to a new model is completed, Swiggy’s organisational structure will be similar to that of Blinkit, its arch-rival. The two VPs of Finance will likely report to CFO Rahul Bothra, sources told Moneycontrol.
It is likely that a higher platform fee is an experiment Swiggy is doing for large demand occassions, like festive days, where it needs to pay the fleet more and keep up with operating costs and it reverts to its old structure later. The fee has been hiked from Rs 12 earlier.
The app’s landing page, similar to that of Swiggy, has a purple backdrop. The app focuses on food items that are priced below Rs 150. In fact, most of its north Indian food items, like chapati, rice, eggs and others are all priced below Rs 100.
Protein consciousness is not only limited to metros, but has also become a part of smaller towns across the country. Millennials and Gen Z are at the forefront of this transformation, favouring protein in more snackable forms like smoothie pods, protein bars, yogurts, and on-the-go shakes
The zero-commission platform, called Ownly, will be available on the App Store and Play Store this week, offering offline-equivalent prices and a flat delivery fee for restaurants.
Swiggy's move comes at a time when its cash reserves are depleting and its losses are widening in an increasingly competitive market.
Swiggy invested in Rapido in 2022 and holds a stake of around 12 percent in the company which translates to around $120 million (about Rs 1,020 crore) at the current valuation of slightly over $1 billion (around Rs 8,500 crore).
Swiggy has also appointed Faraz Khalid, CEO of Noon, as an independent director on its Board.
Quick commerce now accounts for nearly half of Eternal’s annualised net order value (NOV), with Blinkit surpassing food delivery on key metrics.
Sequential margin gains, rising user base and store-level efficiency are hinting at improving unit economics at Blinkit.
While Goyal did not take names, he was likely referring to Rapido’s foray into food delivery. The Swiggy-backed company is set to expand food delivery offerings in Bengaluru and other cities with an aim to disrupt the Zomato and Swiggy duopoly.
While the comparable periods are not similar as Swiggy is yet to announce its Q1FY26 results, it is likely that Swiggy’s cash balance will further reduce from Rs 6,695 crore, and widen the gap with Eternal, as the Bengaluru-based company invests in Instamart, its quick commerce arm.
Gen Z has transformed dining into a social, expressive, and value-driven experience. Now, food eating habit has blended into global flavours and ethical choices to create moments that prioritise mood, meaning, and shared connection
The DRHP reveals sharp attrition, mounting expenses and a business model heavily reliant on aggregators despite strong topline growth.