Developed with Sony Group Corp, the headset will have two ultra-high-resolution displays to handle the VR aspects and a collection of external cameras to enable an augmented reality "pass-through mode", the report said.
The entertainment giant did not immediately respond to a Reuters request for comment.
Disney Advertising President Rita Ferro said more than 100 brands, from Mattel Inc to Marriott Hotels & Resorts, are participating in the launch, which Disney has been promoting to marketers and ad buyers since its May.
Artists will still be able to manually adjust the images but FRAN will make the process simpler
The changes follow Bob Iger's return as Disney's chief executive officer.
Why are boards in India reluctant to sack a misfiring CEO? Partly, it is to do with the comfortable relationship that most members enjoy with the CEO of the company stemming from past relationships which are often the reason they are drafted in
Iger was transformative at Disney, buying assets such as Pixar, Marvel, Lucasfilm and 21st Century Fox — moves that sent the stock soaring almost 500% during his 15-year tenure.
Elsewhere in the Disney empire, however, loyalists were missing him. Within days, Iger, 71, would be back at the helm of the company he ran for 15 years and Bob Chapek, his handpicked successor, would be gone, news that Disney announced to the world on Sunday evening.
“Over the coming weeks, we will begin implementing organizational and operating changes within the company,” Iger said Monday in a memo. “It is my intention to restructure things in a way that honors and respects creativity as the heart and soul of who we are.”
Bob Iger reportedly regretted his decision to name Bob Chapek as his successor at Disney after his first stint.
The change, a surprise turn of events for the world's largest media company, was effective immediately, Disney said in a statement.
Disney chief executive Bob Chapek said they expect losses in the streaming business to reduce in the future.
The company said in a blog post that Iger will mentor its founders as they build companies across industries such as health care, consumer technology, financial services and enterprise software.
Speaking backstage at the company's biennial D23 Expo fan convention with Reuters, Chief Executive Bob Chapek took great pains to avoid what he called the "M-word," or metaverse, despite pushing the company in that direction last year.
'Thor: Love and Thunder': Released across theatres on July 8, the Chris Hemsworth starrer sees Thor, interrupted by a galactic killer called Gorr the God Butcheron, who--on his journey of self-discovery--wants the end of all gods.
Disney was contemplating buying Twitter in 2016 because as former CEO Bob Iger said, "It would be an excellent way to distribute Disney’s content around the world."
On Wednesday, the company confirmed that one idea involves a membership program that would offer companywide discounts or special perks.
Sivanandan, who begun his career with Star TV in India in 1996, will oversee Disney+ Hotstar's overall business operations in the country and also chart a product roadmap for the service's growth in the coming years
The OTT platform, which for years avoided advertising, intends to introduce the ad-supported tier by the beginning of 2023.
Billionaire investor Daniel Loeb, who runs Third Point, made a u-turn on Disney by buying a stake in the second quarter not long after he liquidated the firm's position in Disney during the first quarter.
The entertainment conglomerate expects Disney+ Hotstar to reach up to to 80 million by the end of fiscal 2024
Walt Disney Co (DIS.N) edged past Netflix Inc (NFLX.O) with a total of 221 million streaming customers and announced it will increase prices for customers who want to watch Disney+ or Hulu without commercials.
Mickey Mouse entering public domain in 2024 will make it free-to-use but there will be certain complexities involved.
After Roe V Wade judgement, companies like Amazon, Disney, Apple and JP Morgan pledged to cover travel costs for employees who live in states where the procedure is now illegal so they can terminate pregnancies.
Several major companies in the United States said they will cover travel costs for employees who needed to travel outside their home states for an abortion.