Reliance Consumer enters healthy functional beverages segment, acquires majority stake in Naturedge Beverages JV

Reliance Consumer enters healthy functional beverages segment, acquires majority stake in Naturedge Beverages JV

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26 Aug, 2025 12:21

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Reliance Consumer Products has forayed into the healthy functional beverage space with the acquisition of majority stake in a joint venture with Naturedge Beverages, the FMCG arm of Reliance Industries announced in a press release on August 18.

Through the joint venture, Reliance Consumer Products will focus on offering a range of herbal-natural beverages to its consumers, which in turn will enhance its presence as a Total Beverage Company, the firm said. It added that the segment presents a large and rapidly expanding opportunity for the company, as more consumers shift towards healthier and natural alternatives.

Naturedge Beverages was founded in 2018 by Siddhesh Sharma, a third-generation entrepreneur from the Baidyanath Group, a manufacturer of Ayurvedic products. “Its flagship offering “Shunya” is herb-infused functional packaged beverage with zero-sugar & zero calories that has already gained the attention of the consumers across India. Shunya is packed with the goodness of Indian super herbs like Ashwagandha, Brahmi, Khus, Kokum and Green Tea, that provides for that extra boost to help consumers stay ahead,” the media release read.

Reliance Consumer Products said that it is on a mission to transform the beverages experience for Indian since its inception 2022. Adding ‘Shunya’ to its portfolio of brands through the partnership will enable the company to expand the beverages portfolio by adding healthy product offerings, including Energy drinks, Stills, Energy Shots, Herb-infused water, among others.

Speaking about the joint venture, Reliance Consumer Products Executive Director Ketan Mody said, “We are pleased to announce this JV as it strengthens our beverage portfolio with the addition of health-focused functional drinks, inspired by Ayurveda. Within a very short span of time, Shunya has gained wide popularity among health-conscious consumers as it offers the benefits of herbs in contemporary formats. It also fits perfectly with RCPL’s vision of global providing quality products at affordable prices along with promoting India’s legacy. We are delighted to come together with our partner Naturedge Beverages and consumers can now expect more innovation and a wider range of herbal-natural functional beverages in the future.”

Siddhesh Sharma, Director at Naturedge Beverages, meanwhile said, ““The partnership with RCPL is a testament of Shunya’s rapidly growing acceptability among consumers. With our visions aligned on turning Shunya into a pan-India brand that caters to consumers love for herbal-natural functional beverages that are refreshing and fun-filled at the same time, this is a win-win for us. As we increasingly move towards a challenging lifestyle, super-herbs like Ashwagandha and Brahmi not only act as natural stress-relievers but also boost strength, stamina and focus. Through this JV, Shunya will be made available to consumers across India through RCPL’s wide network of distribution and supply chain.”

Disclaimer: Moneycontrol is a part of the Network18 group. Network18 is controlled by Independent Media Trust, of which Reliance Industries is the sole beneficiary.