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D2C personal care brand mCaffeine raises Rs 240 crore

The Series C round was led by Paragon Partners valuing the start-up at Rs 1,000 crore, Pep Technologies said in a statement.

March 29, 2022 / 03:10 PM IST

Pep Technologies Pvt Ltd, which owns caffeine-infused D2C personal care brand mCaffeine, on Tuesday announced raising Rs 240 crore in Series C round of funding.

The Series C round was led by Paragon Partners valuing the start-up at Rs 1,000 crore, Pep Technologies said in a statement.

Besides, Singularity Growth Opportunities Fund, Sharrp Ventures and existing investors Amicus Capital Partners and RPSG Capital Ventures also participated in the funding.

"This marks a significant surge in valuation for mCaffeine from its previous round that took place in September 2020, where it had raised Rs 42 crore in Series B led by Amicus Capital Partners,” it said.