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Podcast | Digging deeper - Business of Family: The Munjals

Om Prakash Munjal was one of the forces that created the world’s largest integrated bicycle manufacturing company by volume and Hero Motors, an Indian two-wheeler giant.

August 29, 2018 / 08:07 PM IST

Fill it, shut it, forget it, they said but the legacy that has the momentum and ambition to keep reinventing itself, remains perpetually relevant and memorable. And that is why when in 2015, the founder and chairman of Hero Cycles OP Munjal passed away, he left behind a brand that keeps growing younger and stronger and more diverse with each passing year.

But OP was not the only engine to propel Hero to its current enviable brand equity, this is truly a family enterprise where multiple members have played a significant role in diversifying the company portfolio. This is Rakesh, and in our ongoing series of the business of families, we dig deeper into the story of Hero Cycles, a brand which is today not just about cycles but more about that later.

Om Prakash Munjal was one of the forces that created the world’s largest integrated bicycle manufacturing company by volume and Hero Motors, an Indian two-wheeler giant. The company further diversified into areas like bicycle components, automotives, automotive components, IT, hospitality, educational and medical philanthropy in a very productive journey that shows no signs of slowing down.