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What is Infosys 3.0 strategy?

Much of Infosys' recent woes have been blamed on its stress on moving to Infosys 3.0 strategy. Here's a quick look on what the strategy really is.

June 01, 2013 / 04:39 PM IST
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Infosys has missed street expectations in the past several quarters and has failed to catch up with the wider IT industry. Critics blame the move towards Infosys 3.0 strategy to much of its recent woes. The slow transformation to Infosys 3.0 is hurting its present, they say.

The appointment of NR Narayana Murthy as executive chairman on Saturday has brought back the argument. Murthy, himself, said that certain aspects of the strategy have indeed delivered, but there will be a wider study and if it needs to be changed, it will be.

Also Read: Will take call on Infosys 3.0 after study: Narayana Murthy

But what is Infosys 3.0 strategy?

-- The company will not merely provide software services and solutions, but also do a lot of transformational projects. Along with the IT services it will also work with the business side of clients.

-- Infosys aims to transform into a business solutions provider.

-- The company is focusing on several new solutions, like cloud computing, Enterprise Mobility and Sustainability, based on current market needs.

-- It has groups providing learning solutions and business platform solutions. These along with country focused teams are the main engines for future growth, Infosys has said earlier.

-- It has consolidated its verticals into four -- Financial Services & Insurance; Manufacturing; Energy, Utilities, Communications and Services; and Retail, Logistics and Life Science.

-- It also has another vertical, Infosys Public Service subsidiary, which will essentially scout for US government public service work.

-- It has grouped its offerings into three groups -- Business Transformation (consulting work, systems integration, enterprise solutions etc.); Business Operations (application development, maintenance, infrastructure management etc.); Business Innovation (products, platforms and solutions). These will be focus areas.

-- SD Shibulal, MD and CEO, once said Infosys, with this strategy, "will be relevant to clients in all facets of their enterprise."

Also Read: Narayana Murthy returns to Infosys; key challenges ahead

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