Temple corridors plan aims to redefine Prayagraj’s pilgrim experience
The move of promoting Prayagraj as ‘city of temple corridors’ comes on the heels of Maha Kumbh 2025 and is intended to build momentum for the upcoming Ardh Kumbh in 2031.
Prayagraj, which recently gained attention from across the globe for hosting the world’s largest religious gathering, the Maha Kumbh Mela, is set for a major transformation to boost religious tourism. Authorities have announced plans to promote the city as the “City of Temple Corridors”, a new branding initiative, Hindustan Times reported. (Photo: X)
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The move comes on the heels of Maha Kumbh 2025 and is intended to build momentum for the upcoming Ardh Kumbh in 2031. According to regional tourism officer Aparajita Singh, the plan focuses on promoting and further developing temple corridors while linking key religious sites across the city. (Photo: X)
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As per HT, a new addition to this campaign is the Tourism Tracker, a digital tool that will keep tabs on tourism trends and evaluate the performance of religious and tourist destinations in Prayagraj. (Photo: X)
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A key highlight of this initiative will be the promotion of temple corridors developed ahead of Maha Kumbh 2025. This includes revamping and connecting prominent but long-overlooked temples, such as the Dwadash Madhav cluster, under a project worth over Rs 129 crore. (Photo: X)
Other important sites like the Bade Hanuman Temple near Sangam, the Akshayvat and Saraswati Well, and the Bhardwaj Ashram will also be showcased. Plans are in place to organise Ganga Aarti and cultural evenings at these locations, making them vibrant hubs for both pilgrims and tourists. (Photo: X)
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Though Ardh Kumbh 2031 is still years away, groundwork is already underway. Authorities are drafting proposals for better infrastructure, hospitality facilities, and event management. (Photo: X)
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While Prayagraj sees huge crowds during Kumbh events, year-round tourism has not grown at the same pace. To change this, a mega tourism conclave will be held, bringing together tour operators, travel agencies, and hotel industry representatives from across the country. (Photo: X)
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With tourist numbers set to rise, the administration is focusing on improving local hospitality. Efforts are being made to simplify the No Objection Certificate (NOC) process for setting up new hotels. The network of homestays will also be expanded to give visitors more accommodation choices. (Photo: X)
