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Storyboard: Samsung's latest ad created world record

Storyboard Editor Anant Rangaswami speak to Ranjivjit Singh, Chief Marketing Officer at Samsung India and Sagar Mahabaleshwarkar, Chief Creative Officer, at Cheil India about the thought that went behind Samsung Service campaign and what made it such a huge hit.

first published: Mar 4, 2017 02:57 pm

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