Vivo entered the Indian smartphone market in 2012. The company has launched multiple smartphones in India across different price points. Vivo has a strong offline presence in India, which has helped the company maintain its position in the top-five smartphone brands in the country. Vivo caters the budget smartphone buyers with its Y-series, T-series of smartphones. The company has been launching selfie-centric smartphones under the V-series. Vivo is also known to launch smartphones with unique, stylish designs. It was the world’s first company to launch a smartphone with an elevated front camera under the NEX series. The Vivo X20 Plus was the world’s first smartphone with an under-display fingerprint scanning technology. The company has launched multiple thin and lightweight devices in the mid-range and premium segment. Vivo has also launched its flagship smartphones in India under the X-series. The X-series focuses on offering enhanced flagship-grade camera specifications and features like gimbal stabilisation along with top-of-the-line hardware. The Chinese smartphone manufacturer has been manufacturing its products locally under the Make in India initiative. It has also been a title sponsor of the Indian Premier League for several editions. More