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  • Oreo maker Mondelez flags slowdown in India's biscuit consumption

    Oreo, introduced by the Cadbury maker in 2011, was positioned in the premium biscuits category but launched with an aggressive entry price of Rs 10 a pack, making it accessible to most Indian households.

  • Mondelez India to expand its plant in Andhra Pradesh

    Mondelez India to expand its plant in Andhra Pradesh

    With an investment of Rs 1,600 crore, this project, first announced during the Global Investors Summit (GIS) in Visakhapatnam is taking off now.

  • Child rights body turns up heat on Bournvita maker for breach in food safety norms

    Child rights body turns up heat on Bournvita maker for breach in food safety norms

    A major controversy had broken out around Bournvita when a now-deleted video by a social media influencer, that claimed that Bournvita uses ingredients that, if consumed on a daily basis, could lead to diabetes, went viral. The video also showed that one of the ingredients, a colouring agent in the product, could cause cancer.

  • Cadbury’s maker ‘cautiously optimistic’ over festive demand; hopes to grow volumes further via diversification 

    Cadbury’s maker ‘cautiously optimistic’ over festive demand; hopes to grow volumes further via diversification 

    Mondelez India’s senior director for sales Desmond D’souza told Moneycontrol that unlike the last two years that were marred by successive COVID-19 waves, this year’s festival season is expected to reflect the demand witnessed during the pre-pandemic era

  • Storyboard | Cadbury India’s festive ad coup, featuring Shah Rukh Khan and local businesses

    Storyboard | Cadbury India’s festive ad coup, featuring Shah Rukh Khan and local businesses

    With ‘Not Just A Cadbury Ad 2.0’ featuring Shah Rukh Khan, the snacking major breaks through the festive ad clutter. Storyboard goes behind the scenes.

  • Cadbury maker Mondelez India’s ‘tailor-made’ approach for e-commerce and festivals

    Cadbury maker Mondelez India’s ‘tailor-made’ approach for e-commerce and festivals

    The company has launched a slew of products and package sizes on online marketplaces as well as its own direct-to-consumer platform that are not available in the offline stores.

  • Mondelez India forays into cakes segment with Cadbury Chocobakes

    Mondelez India forays into cakes segment with Cadbury Chocobakes

    This is the company's second launch under the Chocobakery sub-category, in less than a year, after the launch of Cadbury Chocobakes Choco-filled Cookies, said Mondelez India in a statement.

  • Mondelez India to donate 71 tonnes of biscuits, chocolates in 12 cities

    Mondelez India to donate 71 tonnes of biscuits, chocolates in 12 cities

    Since food security has become a major concern in the current COVID-19 situation, this association will aid in strengthening various feeding programmes through the company's products which are easy to share and consume.

  • Mondelez pays over Rs 400 cr to settle tax dispute involving alleged 'ghost' unit in India

    Mondelez pays over Rs 400 cr to settle tax dispute involving alleged 'ghost' unit in India

    The firm has paid Rs 439 crore under the Centre's 'Sabka Vishwas' Legacy Dispute Resolution Scheme to settle the amount of tax and penalty, they said.

  • CCI dismisses complaint against Mondelez India

    CCI dismisses complaint against Mondelez India

    Noting that "no contravention of either Section 3 or Section 4 of the (Competition) Act" is made out against Mondelez, the fair trade regulator disposed of the matter.

  • Mondelez India, HUL introduce 'Cornetto Oreo'

    Mondelez India, HUL introduce 'Cornetto Oreo'

    Cornetto is an ice cream brand owned by HUL's step down firm Kwality Wall's, while Oreo is a premium cookie brand owned by Mondelez India, the maker of popular chocolates like Dairy Milk, 5 Star and Gems.

  • Mondelez India logs into direct online sales for chocolates

    Mondelez India logs into direct online sales for chocolates

    The new site will allow the company, part of Mondelez International, to build an opportunity in the corporate gifting segment, especially during festive gifting, Mondelez India said in a statement.

  • NSE FinWiz goes to Mondelez International

    NSE FinWiz goes to Mondelez International

    NSE FinWiz along with CNBC-TV18 visited the headquarters of Mondelez India to address the significance of financial planning and work management to its employees with the theme 'Dreams Come True'.

  • Cadbury Dairy Milk: The interstellar party!

    Cadbury Dairy Milk: The interstellar party!

    Storyboard speaks to Prashant Peres, Director Marketing (Chocolates) Mondelez India about the new & unusual campaign for Cadbury Dairy Milk; to Ivan Despi & Pauline Vicencio Despi of The Acid House about how they deal with the challenges when it comes to illustration, how they convince their clients to illustrate more.

  • Mondelez India launches Cadbury 'Fuse'

    Mondelez India launches Cadbury 'Fuse'

    "The launch of Cadbury Fuse, an exciting new brand, will mark our journey of premiumisation in the countline space.

  • Mondelez India slapped Rs 300-cr tax notice

    Mondelez India slapped Rs 300-cr tax notice

    The tax demand includes Rs 252.45 crore in unpaid taxes, interest and penalty.

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