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To focus on better products than price cut to push sales: Voltas

Pradeep Bakshi, President & COO – UPBG & MCED, Voltas acknowledged that certain smaller players in the industry have cut prices by 15-20 percent, but said Voltas may not follow suit. He, however, did not rule out offering other freebies like extended warranty to push sales.

first published: Mar 21, 2016 10:28 am

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