Bharti Airtel's Customer Day unites employees in direct customer interactions

Bharti Airtel employees took a break from their usual duties to join frontline counterparts in direct interactions with customers.

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26 Aug, 2025 12:21

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Bharti Airtel's Customer Day saw employees from non-customer-facing roles engaging directly with customers, fostering unique interactions.

In a unique initiative, employees in non-customer-facing roles at Bharti Airtel took a break from their usual duties to join frontline counterparts in direct interactions with customers.

Also read: Airtel likely to spend $0.5-1.5 billion in upcoming spectrum auction: Analysts

From top senior leadership to junior managers, Airtel employees across the country worked alongside home delivery engineers, fiber executives, and retail staff. This inclusive approach aimed to foster deeper engagement and understanding of customer perspectives, concerns, and suggestions.

"The company is certain that “Customer Day” will bestow "new eyes" for a large number of employees from diverse functions and unlock a whole new mindset and culture of customer obsession across the organization," said the company in a press release.