Mercedes sees India becoming one of top 5 markets as it launches first-ever all-electric Maybach

German luxury car maker Mercedes-Benz India portfolio is witnessing steady growth.

German luxury car maker Mercedes Benz has launched the first-ever all-electric Mercedes-Maybach EQS 680 SUV in India, with prices starting at Rs 2.25 crore onwards (all India ex-showroom).

The company said India has the potential to become one of the top five markets for its Maybach brand of cars in sales volume.

Mercedes-Benz India's portfolio is witnessing steady growth and increased sales penetration in the overall sales in the first half of CY 2024. Mercedes-Maybach EQS 680 SUV features the iconic Mercedes star prominently on the hood, with a brand-typical black panel adorned with vertical chrome accents and a smooth, integrated radar sensor panel.

The Maybach pattern appears in trim parts of the side bumper and is projected on the doors for a unique welcome. The company now offers five BEVs in its portfolio, including EQA, EQB, EQE SUV, EQS sedan and Maybach EQS 680 SUV.

Mercedes-Maybach EQS SUV debuts Mercedes-Benz’s first use of vegetable-tanned Nappa leather, utilizing coffee bean shells as tanning agents and plant-based fat liquoring agents.

"With the Mercedes-Maybach EQS SUV, we redefine automotive excellence in the age of electromobility. The new launch manifests our ambition to lead in digital and electric, with a sharp focus on bolstering our top-end luxury offering.

Another exclusive features are the standard automatic doors at the front and rear.

The driver door opens automatically when approaching the vehicle from a distance as far as approximately 5 feet. This exceptional welcome function can be activated and deactivated in the MBUX central display, it said.

All other doors can be opened and closed remotely via MBUX – with a simple press of the vehicle key, in the central display or the standard MBUX High-End Rear Seat Entertainment. The driver door also closes automatically as soon as the brake pedal is pressed.