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    HomeReal estate propertyRssNewsOpinionWhy lower income FMCG consumers’ shopping baskets are lighter

    Why lower income FMCG consumers’ shopping baskets are lighter

    A market research survey shows expenses rising at a higher rate for lower income consumers than for higher income ones, in both urban and rural areas

    Ravi Ananthanarayanan
    September 11, 2025 / 13:19 IST
    Why lower income FMCG consumers’ shopping baskets are lighter

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