Seizing the opportunity to increase its footprint, Yoga Guru Baba Ramdev's company Patanjali Ayurved has signed up for the Indian Premier League (IPL) sponsorship race.
The 13th edition of the IPL is set to begin in the United Arab Emirates (UAE) from September. Chinese brand Vivo was supposed to be the title sponsor, but the Board of Control for Cricket in India (BCCI) had to drop them after facing immense backlash online.
The rhetoric against Chinese goods has been growing stronger in the country since several soldiers were martyred during the Galwan Valley clashes between Indian and Chinese troops.
Since the Chinese mobile manufacturing company was dropped as IPL 2020 title sponsor, BCCI has been on the look out for sponsors. Byju’s, Patanjali, Coca Cola, and Amazon are among big names that are in the fray.Regardless of what the outcome is and which firm bags the deal, Twitter has been cackling ever since the news broke. Patanjali’s announcement has started a meme fest on Twitter, with all the mister and miss funny bones cracking us up and how.
Baba Ramdev's Patanjali consider bidding on IPL 2020.
August 10, 2020
— Bella Ciao (Chai) (@punjabiii_munda) August 10, 2020
Cheerleaders in Patanjali IPL 2020 would be like.. pic.twitter.com/Vlo6v2T40g
— MS™ (@connectwithms) August 10, 2020
Patanjali to Bid for IPL sponsorship...
Can't wait to see MSD getting "Dantkanti Player Of The Match Award...— Bibhu (@Bibhu237) August 10, 2020
Patanjali looking to sponsor IPL this year.
*Le IPL players this year pic.twitter.com/sFb4kLJz8Z
— Indravardhan Sarabhai ઇન્દ્રવરધન સારાભાઈ (@Naarad_Munii_) August 10, 2020
— Punatomy (@punatomy) August 10, 2020
Not sure if this is true! Patanjali sponsoring IPL— Ankit Shaw (@ankitshaw09) August 10, 2020
PATANJALI chawanprash most sixes of the match
PATANJALI coronil fielder of the match
PATANJALI Dant Kanti Fan Box https://t.co/UYvumK14oS