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Nazara Technologies to publish 5 games from 4 Indian gaming studios

Nazara plans to publish 20 games in the next 12 to 18 months, investing between Rs 1 crore and Rs 3 crore a game

December 20, 2023 / 13:42 IST
Nazara Technologies had unveiled its publishing unit, Nazara Publishing, in October 2023 in a bid to capitalise on India's rising potential as a global gaming hub.
     
     
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    Nazara Technologies announced its first set of game publishing partnerships on December 20, nearly two months after unveiling its new publishing unit.

    The diversified gaming and sports media firm has selected five games ranging across various genres from four Indian game studios.

    The games are Gravity Shooter, a 2D action game from Smash Head Studios; World Cricket League, a 3D multiplayer cricket game from Wandermind Labs; Hacked: Password Puzzle, a puzzle from Pixcell Play; Laser Tanks, a role-playing game, and Paperly, a physics-driven gameplay from ATG Studios.

    In October, Nazara Technologies had unveiled its publishing unit, Nazara Publishing, in a bid to capitalise on India's rising potential as a global gaming hub.

    Through this division, Nazara Technologies plans to publish games made by Indian developers across the world as well as partner with global developers to localise and bring these games to India.

    The company said it plans to launch up to 20 games across mobile, web3, virtual reality (VR) and personal computer (PC) over the next 12-18 months and invest between Rs 1 crore and  Rs 3 crore a game.

    Nazara Technologies will also provide developers with support on game design, localisation, data analytics capabilities, beta testing and quality assurance, enhanced monetisation and strong distribution through smart user acquisition spends and platform partnerships.

    Developers will also have access to mentors in the form of industry leaders and experts, including  Nazara Technologies founder Nitesh Mittersain, Nazara COO Sudhir Kamath and Nodwin Gaming co-founder Akshat Rathee.

    At 1.03 am, the stock was trading at   Rs 909.40 on the National Stock Exchange, up 4 percent from the previous close.

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    Vikas SN
    Vikas SN covers Big Tech, streaming, social media and gaming industry
    first published: Dec 20, 2023 01:05 pm

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