According to a RBI report, households in rural and semi-urban areas reported a slight uptick in their current perception of inflation, which rose by 10 bps to 5.9 percent compared with the previous round of surveys.
The overall verdict is that it is certainly positive for urban consumption, particularly in the mass consumption categories, where stress has been most visible
Among the factors driving this trend is the shifting consumer preference towards snacking, demand for on-the-go formats due to faster urbanization and more women joining workforce, along with easier access to e-commerce options.
Farm sector's outlook is optimistic, which gives hopes that food price pressures will decline gradually, the finance ministry's monthly economic review for November 2024 said
Though there was a recovery in rural areas, domestic demand was muted in Q2FY25. US and Europe businesses helped top line growth
Lack of strong bounceback in infra activity, moderating urban demand and easing truck rentals raise doubts over CV sales improving
Urban consumption trends, especially among young Indians, point to a shift in preferences towards experiences like events, dining out, travel, luxury and premium goods, fast fashion, cosmetics, and consumer electronics—leaving fries and pizzas behind.
The average MPCE at Rs 10,501 of the top 5 percent of the rural population is about 7.6 times of the average MPCE at Rs 1,373 of bottom 5 percent of India’s rural population.
According to QuantEco Research's TRUCE index, India's consumption levels edged up in April from March, although urban demand for goods may cool down in 2023-24 as consumers feel the pinch of higher interest rates as the Reserve Bank of India's rate hikes get passed on by banks.
According to QuantEco Research's economists, air passenger traffic and demand for petrol have fueled urban consumption. However, the sharp increase in interest rates over the past year is expected to weaken consumption this year
The survey covering 1,013 urban respondents reveals that the multi-year high inflation is pinching a majority of urban Indians with their cost of living going up.
He sees opportunities in manufacturing and agri-products, among others
Religare Capital Market does not estimate FY17 to be as bad as FY16 for HUL. The house, he said is building in a 12 percent growth for HUL for FY17, said Varun Lohchab.
The fundamentals in India are good, Rakesh Arora, MD and Head of Research at Macquarie Cap Securities says adding that same thought is echoed even by the foreign institutional investors (FIIs).
Urban consumptions, roads, railways, defence would be theme that would play out in 2016, says market expert, Jyotivardhan Jaipuria.
Going ahead, Tushar Pradhan, CIO, HSBC Global Asset Management (India) feels NBFCs are well positioned to benefit from economic growth and sees enough value across the sector. He also says the 7th pay commission will be positive for the auto sector
Mahesh Patil of Birla Sun Life AMC does not see Bihar election outcome impacting the markets much. However, if there is any correction in the market post Bihar polls, investors should use it as a buying opportunity, he adds
A combination of rising urban consumption, interest rate cuts and increased government spending is likely to come together to push Indian markets higher, says Nilesh Shah, Managing Director at Kotak Mahindra Asset Management Company.
In an interview with CNBC-TV18, Saugata Gupta, Managing Director & CEO of Marico said the volumes will improve with revival of urban consumption in coming quarters.