Nielsen India

Nielsen data indicated that restrained spending during lockdown is enabling consumers to prioritise spending on categories to improve quality of living at home.

Average no of items purchased on e-commerce platforms up 23% during COVID-19 lockdown: Nielsen India

In the home cooking basket, ketchups, jams, cheese, milk powders, etc are gaining prominence and seeing increased innovation in the market

FMCG space rebounds to pre-COVID levels; deodorants, skin care see sharp recovery in June: Nielsen India

Categories like toothpaste, shampoos and hair oils that witnessed rationalisation in the lockdown period bounced back in June

Consumers preferred vegetarian food during lockdown: Nielsen India

Only evolved hygiene products like hand sanitisers and floor cleaners continued to grow in lockdown phase .

FMCG's Q1 CY20 growth at 6.3%, the slowest in three years: Nielsen India

In the Jan-Mar 2020 period, India’s FMCG industry grew at 6.3 percent across traditional trade, modern trade and e-commerce as against 7 percent in the previous quarter, the research firm said.

Coronavirus Lockdown | Consumers struggling to get hand-sanitisers, face masks: Nielsen India survey

Around 22 percent consumers found ready to eat (noodles,upma) out of stock. A similar percentage of customers did not find salty snacks.

Coronavirus impact | Retail channels see sharp fall in growth: Nielsen India

A survey with top industry leaders conducted by Nielsen revealed that supply chain and mobility issues have emerged as the biggest industry concern in the FMCG and retail space

Coronavirus impact | Hand sanitiser sales up 53% in February: Nielsen India

"In 11 states, we have witnessed more than 40 percent growth compared to a year-ago period," said Sameer Shukla, West Market Leader, Nielsen Global Connect, South Asia.

FMCG slowdown: Rural growth stable; urban decelerates

FMCG companies refused to comment on this trend, claiming silent period ahead of the quarterly result season.

January-March FMCG growth at 8-9%, slowest in three years: Nielsen India

The FMCG research firm Nielsen has maintained the full year 2020 growth forecast at 9-10 percent.

FMCG e-commerce to grow at 44% CAGR by 2022: Nielsen India

Nielsen India launched E-Trak Index - a measurement solution that tracks the FMCG E-Comm industry

Retailers may be forced to extend Diwali sales push till Christmas

In November too, there have been huge advertisements of after-Diwali offers by retailers such as Big Bazaar, Spencer and Reliance Fresh

FMCG hit: For the first time in 7 yrs, rural market grows slower than urban, says Nielsen report

The rural market grew at 5 percent in July-September (Q3) of 2019, which is one-fourth as compared to 20 percent growth in Q3 of 2018.

Nielsen India projects FMCG Industry growth at 11-12% in 2019

FMCG industry had clocked 13.8 percent growth in 2018.

FMCG sector may grow 12-13% over July-December: Nielsen India study

The rationale behind Nielsen pegging a double-digit forecast is growth in GDP, boost to rural income, uptrend in private consumption and increase in consumer confidence.

Investors prefer 'call' over internet to trade: Sebi survey

When it comes to stock trading, a vast majority of 78 percent investors in India continue to "call in" their trades, while just 22 percent use internet to place their trades despite a growing dependence on online technology, a Sebi survey showed today.

Product of the Year India Announces 2016 Winners

The ninth edition of the Product of the Year Awards in India was an extravaganza worth remembering for some great brands and Cyrus Broacha’s ...

Rural areas growing at 1.5x urban markets: Nielsen

In rural consumption, there is still some story around it wherein overall rural FMCG consumption continues to grow at about 12.5 percent, says Vijay Udasi, ED at Nielsen India.

Nimbuzz reaches 150 million worldwide user mark

Cross platform messaging app makers Nimbuzz today announced that it had breached the 150 million user mark in over 200 countries worldwide. The company

FMCG brand-extensions better than new ones: Nielsen

Extensions of existing fast-moving consumer goods (FMCG) brands are five times more successful than launching a new brand in India, according to a study by Nielsen India.

Consumer confidence falls first time in 9 qtrs: Nielsen

Consumer confidence in India has declined for the first time in nine quarters due to weak employment sentiment and subdued spending behaviour, according to Nielsen global consumer confidence index released today.

FMCGs fail to tap India's next growth engine, says Nielsen

Despite a market of 100 million people across 400 towns, FMCG companies have not managed to tap fully, says a report by information and measurement company Nielsen.