Advertising Standards Council Of India (asci)

Following a crackdown on Amazon's dark pattern practices in the US, the Indian government is also looking to take action against the e-commerce giant.

What are dark patterns and why has the Indian government banned them

The new guidelines were formed in consultation with Advertising Standards Council of India (ASCI), law firms, and e-commerce platforms

Healthcare space leads in advertising violations, says ASCI report

While the ASCI accepts complaints from various sources, 21.3 percent were consumer complaints, indicating substantial public involvement in upholding advertising standards. Suo-motu complaints by ASCI constituted 75.4 percent of the total.

Storyboard18 | Decoding govt’s new guidelines on celebrity endorsements & surrogate ads

The government’s latest guidelines around celebrity brand endorsers, ads targeting kids and surrogate advertising has created quite a stir. Here’s how it works.

Fake reviews on e-commerce sites under Centre's radar; meeting with stakeholders on Friday

The discussions will be broadly based on the impact of fake and misleading reviews on consumers and possible measures to prevent such anomaly

Advertising watchdog catches violations in crypto ads by influencers

After a big splash of cryptocurrency advertisements by Bollywood stars and celebrities last year, the Advertising Standards Council of India issued guidelines, effective April 1. Nearly 29 violations have been processed so far

ASCI pulls up HUL, Dabur, Airtel, others for misleading ads

It upheld 51 complaints from the healthcare category, 31 (education), 17 (food and beverages), followed by 5 (personal care) and 10 from other categories.

Patanjali in crosshairs of ad regulator; gets one notice a day

Baba Ramdev's Patanjali Ayurved claims to be receiving one notice a day over misleading ads from ASCI.