Digital marketing has been gaining traction and is now among the most sought after job roles in India. While applicants often confuse it for a regular marketing role, doing the same job on a digital medium can be very different. Niche skills are required to promote products and services using the internet and online technology.
In this episode of Future Wise, Moneycontrol's M Saraswathy talks to Dr. Raj Padhiyar, the founder of Digital Gurukul, to find out how to get a job in digital marketing, and what are the skill sets needed.
Tune in to Future Wise for more.
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