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Sadhguru Jaggi Vasudev moves Delhi High Court to protect personality rights from AI abuse

The plea that was submitted before Justice Saurabh Banerjee said that several products were being sold online using Sadhguru’s name.

May 30, 2025 / 12:11 IST
Sadhguru Jaggi Vasudev (File photo)

Sadhguru Jaggi Vasudev, popular spiritual leader and the founder of Isha Foundation, moved the Delhi High Court on Friday. In his plea, Sadhguru sought protection from misuse by artificial intelligence.

The petition also sought protection of his personality rights against rogue sites, a Live Law report said. The plea that was submitted before Justice Saurabh Banerjee said that several products were being sold online using Sadhguru’s name.

A Bar & Bench report said that the High Court said that an interim order will be passed. The plea said that some rogue sites were fraudulently using Sadhguru’s name for selling products that were not associated to him or Isha Foundation.

"Relying on my good name products are being sold-book called Garbh Yatra (on pregnancy) being sold with my image on it. Relying on my good name, public at large are following blindly...out and out case of fraud. They are all using AI," Sadhguru said in his plea.

Moneycontrol News
first published: May 30, 2025 12:09 pm

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