House of Pataudi is co-owned by Myntra, Exceed Entertainment and Saif.
Online fashion platform Myntra has joined hands with Saif Ali Khan to launch House of Pataudi - an ethnic fashion brand.
House of Pataudi is co-owned by Myntra, Exceed Entertainment and Saif Ali Khan.
"We are very excited to partner with Saif and Exceed Entertainment to launch, 'House of Pataudi', a first of its kind brand in the country that embodies royalty and a rich cultural heritage," said Ananth Narayanan, CEO, Myntra-Jabong.
The range includes kurtas, sherwanis, dresses and others in a price range of Rs 1,500 to 15,000 for men and Rs 2,000 to 20,000 for women exclusively on Myntra and Jabong from October 25.
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