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    Ideas for Profit | Aditya Birla Fashion and Retail

    Krishna Karwa
    January 03, 2020 / 07:15 PM IST
    Ideas for Profit | Aditya Birla Fashion and Retail

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    Aditya Birla Fashion and Retail (ABFRL) is one of India’s largest lifestyle retailers. As on September 30, 2019, its total retail space stood at 7.9 million square feet whereas the loyalty base covered 33.6 million customers (17 million – Madura, 16.6 million – Pantaloons). ABFRL operates 2,875 stores pan-India. Of this, 2,096 are under the lifestyle brands, 448 pertain to fast fashion and other businesses, and 331 are Pantaloons outlets. Additionally, the company’s products are available at 22,000 multi-brand outlets,...

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