business

M&M's strategy to regain lost spot in top-5 models in SUV space

Increased competition in its bread-and-butter SUV segment, price wars and regulatory headwinds have put M&M in a spot. In July, for the first time ever, none of its products made it to the list of 5 top-selling SUVs in the country. CNBC-TV18 tried to understand how M&M is trying to get its mojo back.

first published: Sep 12, 2016 10:04 pm