Apple mania grips New Delhi, Mumbai as iPhone 15 goes live in India

Apple CEO Tim Cook opened the gates to India's first Apple flagship store in Mumbai's BKC in April 2023.

Apple's much-awaited iPhone 15 series went on sale in India on Friday, September 22 at 8 am. The much-awaited newest edition of the flagship phone series has finally landed on Indian shores for direct purchase after being available for preorder in several countries over the last week. The iPhone 15 series is available at physical stores and on Apple's website. Apple iPhone 15 series had gone on pre-order in India, along with 40 other countries, on September 15 but starting today, the company will begin shipping the pre-orders in India.

As expected, there were long queues outside the Cupertino-based tech giant's India stores in Mumbai's BKC and New Delhi's Saket. People rushed to the flagships stores across the two cities to get a feel of the new series, while a lucky few managed to purchase their new iPhone 15. The craze for the much-awaited iPhone reflects in the company's performance in the country as it pipped Samsung for first time to become largest smartphone exporter from India.

This strong performance in India is attributed to a significant increase in the company's production of the iPhone series, which is facilitated by its contract manufacturers: Foxconn, Wistron, and Pegatron.

While the sale of the iPhone 15 series has already begun today across 40 countries, Apple fans in Macao, Malaysia, Turkey, Vietnam, and 17 other nations will have to be patient to get their hands on the new device as the flagship product will hit these region only on September 29.

Also Read: Apple's iPhone seen gaining market share in India as Pro model demand rises

iPhone 15: Prices, Features

Apple's flagship product, which comes in 4 versions - iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max - and 3 storage capacities of 128GB, 256GB, and 512 GB, will not be cheap despite being made in India. The 128GB base storage will start from Rs 79,900, while the iPhone 15 Plus begins at Rs 89,900. The iPhone 15 Pro (128 GB) begins at Rs 1,34,900 while the iPhone 15 Pro Max with 256GB will see you shell out an eye-watering Rs 1,59,900.

Apple's iPhone 15 series to go on sale in India from today.

Long queues seen outside India's first Apple store at Mumbai's BKC! Watch here! #Apple #iPhone15 #iPhone15Series #Mumbai #BKC pic.twitter.com/3pzoYUkbgL

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Also Read: Ecosystem, not price play: Why the made in India iPhone costs an arm and a leg in India

The series is available in five colors of pink, yellow, green, blue, and black.

In its launch event on September 12, Apple had also launched its latest Watch series and AirPods Pro with USB-C functionality. The Apple Watch Series 9 starts at Rs 41,900 while the Apple Watch SE (2nd gen) retails at Rs 29,900.