BUSINESS
It's raining free movie tickets for The Kashmir Files in corporate India
Many BJP State governments, including Haryana, Gujarat, Madhya Pradesh, Karnataka, Goa, Tripura, Uttar Pradesh and Uttarakhand, have declared the film tax free, thereby lowering ticket prices sharply.
BUSINESS
The Kashmir Files expected to enter Rs 200-crore club, become sleeper blockbuster
A small-budget movie does big business at the box office, causing exhibitors to invent a new term to describe it: sleeper blockbuster. The Kashmir Files is all set to become one.
BUSINESS
IPL 2022: Disney Star’s ad revenue may rise 25%, digital’s share to increase
Two new teams means more matches to be played, thereby increasing ad inventory.
BUSINESS
With Rs 1,000 crore spend, Gangubai Kathiawadi producer Pen Studios to offer 4 more films in 2022
RRR, starring Jr NTR, Ram Charan and Alia Bhatt; Shahid Kapoor's Jersey; Attack starring John Abraham, and Telugu film Acharya, starring Ram Charan, are the four films from the studio's stable due to be released this year.
BUSINESS
From Roadies to MTV Hustle 2.0: Viacom18's Youth Music English cluster to offer 3x content in 2022
Viacom18's Youth Music English cluster is also launching two new YouTube channels one for short video content and the other for new emerging talent in music.
BUSINESS
SAT declines to stay SEBI's observations against Dish TV, asks for reply by March 20
SAT said that, since Dish TV's annual general meeting (AGM) voting results got declared, appeal on that ground had become infructuous and that it did not find any reason to stay such remarks.
TRENDS
Brands bet big on influencer marketing, spending to reach Rs 1,300 crore in 2022
Influencer marketing is growing in popularity in India and is expected to expand at a rapid clip, especially in sectors such as aviation, travel and hospitality, mobile communications, technology, and consumer durables.
BUSINESS
Dish TV discloses 33rd AGM voting results, shareholders reject all three resolutions
Shareholders reject financial statement, reappointment of AM Kurien as director, ratification of auditor remuneration.
BUSINESS
InfoEdge acquires 76% stake in online dating firm Aisle, set to focus on matchmaking segment
The internet company takes stake in Aisle for Rs 91 crore; the funds to be used to strengthen Aisle’s position in India's high-intent dating market.
BUSINESS
With IPL back in India, gate revenues expected to boost franchise value
After two years, IPL stadiums will again feature crowds, cheerleaders, stars and hospitality boxes. Entry will be capped but ticket prices will be higher and more games will be played with two more teams in the mix.
TRENDS
TV ad volumes saw double-digit growth in 2021, Q4 recorded highest number of advertisers
In 2021, the fourth quarter brought in cheer for broadcasters with a strong festive season that recorded 489 million seconds of ad volumes, the highest quarter ever.
BUSINESS
Beyond movies: INOX builds esports calendar as it strengthens its alternative content strategy
Cinema chains are widening their offerings beyond movies to try and lure back audiences to the theatre.
BUSINESS
PVR-Cinepolis merger may lead to duopoly in exhibition space; management control a concern
PVR operates 846 screens in India while Cinepolis has around 417 screens giving the combined entity 1,263 screens, making it the country’s biggest player in the multiplex space.
TRENDS
From Amitabh Bachchan’s Jhund to Ranveer Singh’s 83, moviemakers tap NFT frenzy
NFT marketplaces are betting big on movie-based digital collectibles to introduce a concept like NFT in the market. Players say that India is big on NFTs, especially movie-based ones.
BUSINESS
Multiplexes see fastest recovery as Omicron phase ebbs, Q4 earnings may still be impacted
The recovery in the current quarter may not be enough to offset losses in the first half of Q3, but analysts are optimistic about FY23.
BUSINESS
Multiplexes record increase in occupancy, expect this financial year to be the biggest for films
Business has started recovering and filmgoers are returning to the theatres thanks to the February 11 weekend on which many new films, including a Bollywood production, Badhai Do, were released.
TRENDS
Gaming firms resume services after Karnataka lifts ban on online gambling
Gaming platforms including PlayerzPot, A23, Fantasy Akhada and Baazi Games told Moneycontrol that they have resumed operations in Karnataka.
TRENDS
Live commerce to post strong growth as more players bet on shoppable videos
A report by RedSeer Consulting predicts that the gross merchandise value of live commerce through short videos would touch $5 billion in India by 2025 and that social commerce is estimated to grab 5 percent of the Indian e-commerce market. Bain and Company projects social commerce in India to reach $70 billion by 2030.
BUSINESS
IPL shrugs off pandemic woes, brand value rises 7% after 22% drop in 2020
Brand value rose despite a four-month delay and relocation to Dubai, a fact that can be credited to stakeholder confidence in the IPL governing council’s ability to conduct and complete the tournament, Brand Finance says.
TRENDS
Free Fire ban a setback for e-sports, livelihood prospects, say Indian gamers
The ban has hit professional Free Fire players, who are suddenly without any income, and Indian gamers who were getting opportunities in the international circuit.
TRENDS
India ad spends to see 22% growth in 2022, digital to overtake TV: Group M report
Ad spends in India are estimated to reach Rs 107,987 crore in 2022, up from Rs 88,334 crore, according to the GroupM futures report titled ‘This Year, Next Year’ 2022.
BUSINESS
As TV ad revenue revives, broadcasters Zee, Sun face challenges
Multiple show launches across general entertainment channels, lower operating costs and new programming trends are expected to boost growth.
BUSINESS
TATA IPL Auction 2022: Will there be strong uptick in title sponsorship value in next round of bidding?
The first IPL title sponsor DLF from 2008-2012 bagged the rights for Rs 200 crore with an annual payment of Rs 40 crore.
BUSINESS
ZEE5 to increase originals by 2X, investment in content to be up by 50% in 2022
Launched in 2018, ZEE5 has completed four years. In its fifth year, it will strengthen its focus on regional markets as well as content.







