Moneycontrol
Jul 01, 2015 04:03 PM IST | Source: SME Mentor

Startup launches online buying platform for capital goods

Digital disruptions has started making its presence felt in Indian machine tools sector with the launch of getmymachine.com.


Digital disruptions has started making its presence felt in Indian machine tools sector with the launch of www.getmymachine.com.  It leverages power & reach of e-Commerce as it creates online platform to purchase capital equipment. It is dedicated to providing end-to-end equipment solutions for Machine Tools, Material Handling Equipment, Earth Moving Equipment, and Plastic Machinery.


According to Sanjay Deokule, Founder and Director, getmymachine.com, “With more than 1500 buyers and 500 vendors already registered, our endeavor is to be the leading capital equipment marketplace with unmatched capital equipment services and create value for all the stakeholders. Getmymachine.com will complement vendors' existing sales channels for faster order closure.”


The new ‘Make In India’ mission, has brought the capital equipment sector into the main focus for economic growth. Today, Small and Medium Enterprises (SME) have a strong demand for imported and indigenous machines but have a limited access to quality machines owing to Pricing, Remote location, Training, Installation and support constraints.


SMB Industrial clusters in India are geographically dispersed. The vendor’s direct presence at every cluster is not possible. Dealer channels are not always effective and hence such enquires and associated revenue is often lost. Also many SMB owners are not able to attend the Machines expos owning to logistics issues.


With all these realities prevailing and voiding this need gap, www.getmymachine.com , which is a online B2B marketplace was launched. It is dedicated to providing end-to-end equipment solutions for Machine Tools, Material Handling Equipment, Earth Moving Equipment, and Plastic Machinery - right at the doorstep of the buyers.


Getmymachine.com brings Capital Equipment Buyers & Vendors on the same platform to conduct business across cities and countries. While making buying decisions of Capital equipment, buyers need to identify their needs elaborately and take into consideration many aspects such as latest technology available, performance parameters, finance options, etc. One needs go deeper into design philosophies behind the product that have a direct influence on reliability of machines.


Getmymachine.com allows buyers to post requirements; and get highly accurate, matching results of all available capital equipment as per their exact specifications/priorities and then allows them to choose from a list of vendors who are verified at frequent intervals to ensure genuine products are supplied. This helps the buyer to check and understand the technical capability and utility of the machine/equipment and not just decide by the brand name and price. This effort saves significant time of buyers from Small & Mid-size Segments and will also have an opportunity to evaluate level-players vendors.


For Vendors, getmymachine.com will expand the market beyond traditional channels and offer knowledge of potential buyers and their needs across the country. Verified and authentic database of leads helps save time and provide more effective results and maximum visibility across buyers through wide range of price-friendly advertising options.

The Capital equipment industry is considered the backbone of the manufacturing sector in any country. With the new focus of boosting manufacturing in the country, it is imperative for buyers and sellers in this industry to have an uncompromised access to the each other in order to achieve best results and in turn have a positive impact on the manufacturing sector competitiveness and growth.

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