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Last Updated : Feb 26, 2014 04:38 PM IST | Source: CNBC-TV18

Super Bowl Ads: Big spend and big returns

With nearly 112.2 million people tuning in to watch the NFL or National Football League's season finale on FOX last Sunday, Super Bowl 48 set a new viewership record for the fifth year running. Over 41 minutes of advertising earned FOX more than 325 million dollars in ad revenues. CNBC's Julia Boorstin gets us the highlights.

With nearly 112.2 million people tuning in to watch the NFL or National Football League's season finale on FOX last Sunday, Super Bowl 48 set a new viewership record for the fifth year running. Over 41 minutes of advertising earned FOX more than 325 million dollars in ad revenues. CNBC's Julia Boorstin gets us the highlights.



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First Published on Feb 26, 2014 04:38 pm
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