The distinct feature about PWA is that even on slow networks, the BookMyShow pages will load more than 50 percent faster now,
BookMyShow, one of the largest online ticketing platforms in India, has launched its Progressive Web App (PWA) that offers an immersive app-like experience that mirrors a mobile browser.
The site has been moved to a PWA that aims to offer all the functionalities of the BookMyShow app within the web browser itself.
The Progressive Web App is compatible with Chrome, Firefox and many other web browsers. With this launch, BookMyShow has become the first online entertainment ticketing brand in India to move to PWA.
With the launch of the new progressive web app the conversion rates have increased by more than 80 percent as compared to the older mobile website.
Anish Tripathi, Vice President- Product Design, BookMyShow, said, "The goal was to provide a user experience that was fast, responsive, reliable and engaging – all at the same time. With our new Progressive Web App, we are broad-basing our platform to include those users who either don’t have the space to download a new app or are looking for options that use less data and doesn’t require constant updates."
"We have already seen an exponential increase in conversion rates and expect our new web app to significantly contribute to reaching new users, he added."
According to the company's observations, page load times even on 2G networks are now as low as 3.1 seconds, with subsequent loads saving almost half that time.Get access to India's fastest growing financial subscriptions service Moneycontrol Pro for as little as Rs 599 for first year. Use the code "GETPRO". Moneycontrol Pro offers you all the information you need for wealth creation including actionable investment ideas, independent research and insights & analysis For more information, check out the Moneycontrol website or mobile app.