Brand Modi

The recent assembly poll results have made it clear that 'Modi's guarantee' resonates among people who trust it, the PM said

Assembly elections verdict: BJP solidifies position ahead of 2024 LS polls, Cong confronts challenges

The results of the state election results emphasizes the necessity for Congress to implement welfare measures that appeal to most of the public, according to Professor Rajeev Gowda, former Rajya Sabha MP

Swadeshi Jagran Manch co-convenor applauds India's shift towards self-reliance, BJP's inclusive policies

Discussing the stability in the economy, Mahajan credited Prime Minister Narendra Modi for inclusive policies that have reached even the remotest parts of the country

Poll impact: Sunil Alagh says investors bet big on stability, credits PM Modi for record market surge

Brand strategist provides insights on the factors influencing investor confidence, PM Modi's excepitonal execution skills with respect to welfare policies, and the image of Brand Modi.

Brand Modi, his govt’s welfare schemes biggest factors in elections, says Axis My India CMD Pradeep Gupta

In an interview with Moneycontrol, Pradeep Gupta, chairman & managing director of Axis My India, the agency that has successfully predicted the outcome of 53 of 57 assembly and general elections since 2013, explained the process, the challenges, the chances of getting predictions wrong and things that are on voters’ mind before exercising their franchise.

BJP's big wins in UP, Uttarakhand are a thumbs-up for Brand Modi

In a thumping victory for Brand Modi, UP and Uttarakhand have given BJP a clear mandate to form the government signalling their intention to be part of the saffron party‘s reform agenda.

Will brand Modi take a hit post Bihar election defeat?

Harish Bijoor CEO, Harish Bijoor Consults Inc in an interview with CNBC-TV18's Ronojoy Banerjee, discussed the impact of Bihar election defeat on brand Modi.

Modi has to rediscover his mojo, refocus on brand building

If Brand Modi is fraying at the edges, it's because he has lost sight the fundamentals of brand building and strengthening. Time he read the old branding texts once more.

Storyboard:Landor's Nick Foley on Global Trends in Branding

Brand Consultancy Landor has just released a report on what it sees as the large global trends in marketing and branding. Storyboard‘s Pavni Mittal caught up with the agency's President for South East Asia, Pacific and Japan, Nick Foley to understand which of these holds true for India.